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Senior Brand Manager
2 months ago
We are seeking a highly skilled Senior Brand Manager to join our team at Mattel. As a key member of our marketing team, you will be responsible for driving the development and implementation of marketing strategies across our key toy categories.
Key Responsibilities- Develop and execute marketing plans that drive business growth and revenue
- Collaborate with cross-functional teams to ensure effective brand activation and execution
- Manage and optimize marketing budgets to achieve business objectives
- Stay up-to-date with market trends and consumer behavior to inform marketing strategies
- Partner with internal and external stakeholders to drive sales and revenue growth
- Proven experience in marketing, preferably in the toy or consumer goods industry
- Strong understanding of marketing principles and strategies
- Excellent communication and project management skills
- Ability to work in a fast-paced environment and prioritize multiple tasks
- Fluent in written and spoken English
Mattel is a purpose-driven company that empowers the next generation to explore the wonder of childhood and reach their full potential. We live up to our purpose by employing the following behaviors:
- We collaborate: We believe in partnership and working together to achieve our goals.
- We innovate: We strive to find new and better ways to create innovative products and experiences.
- We execute: We are a performance-driven company that strives for excellence and accountability.