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Channel Marketing Specialist
2 months ago
About the Role
We are seeking a highly skilled Channel Marketing Specialist to join our team at Johnson Controls. As a key member of our European Security Business Unit, you will be responsible for driving marketing programs and campaigns to support revenue growth.
Key Responsibilities
- Develop and execute digital lead generation campaigns in collaboration with Sales and Product Management teams.
- Create and maintain engaging content for customer-facing websites to drive demand for security products.
- Assist with social media content creation, monitoring, and responding to customer inquiries.
- Analyze customer intelligence data using Salesforce to inform marketing strategies.
- Ensure branding consistency across online and offline channels.
- Coordinate digital marketing events, including webinars and customer events, across the EMEA region.
- Provide on-hand marketing support for customers and sales teams.
- Liaise with marketing agencies to support key marketing initiatives.
- Support product marketing efforts to define product line value propositions.
- Measure and report performance on all marketing campaigns.
Requirements
- Experience in customer marketing with a proven track record of success.
- Strong analytical skills and ability to plan and set priorities.
- Excellent communication and interpersonal skills.
- Ability to work independently and as part of a team.
- Fluent English language skills (oral and written).
Preferred Qualifications
- University degree in marketing or a related field.
- Advanced knowledge of Excel, PowerPoint, and Salesforce.
- Ability to speak other European languages.