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CRM and Marketing Technology Specialist
2 months ago
Company: Avantis Education
Location: Gloucester, Gloucestershire
Job Type: Full-time
Salary: £30,000 - £32,000 (dependent on experience)
Job DescriptionAbout the Role
We are seeking a highly motivated and creative Marketing Executive to join our team at Avantis Education. As a Marketing Executive, you will play a key role in supporting the delivery of our marketing strategy for ClassVR, our award-winning virtual reality headset designed for schools.
Key Responsibilities
- Support the Marketing Team in executing the annual marketing plan for the UK and key international markets.
- Contribute to campaign ideas and assist in planning, executing and optimising marketing campaigns across multiple channels.
- Create engaging, high-quality content across both digital and print platforms, including the website, social media, blogs, brochures and other marketing collateral.
- Support the planning and organisation of events and exhibitions and represent the Company by attending events when necessary.
- Execute our social media strategy by scheduling posts, responding to messages, monitoring engagement and assisting with the execution of paid advertising campaigns.
- Collaborate with Graphic Designers to create and update marketing materials.
- Use the CRM system (Zoho) to track leads and assist with reporting on marketing performance.
- Update website content using the CMS (WordPress), ensuring information is accurate and up-to-date.
- Assist with raising purchase orders and managing financial processes.
Requirements
- Some experience in a marketing environment, preferably at Marketing Assistant or Marketing Executive level.
- Strong copywriting and proof-reading skills, with an ability to create engaging content.
- Experience using systems like a CRM, CMS, or social media scheduling tools is a plus.
- A quick learner who is passionate about continuous self-development.
- Excited to be part of a growing field in educational technology.