Senior Marketing Strategist
3 weeks ago
About IDEX Consulting Ltd
IDEX Consulting Ltd is a prominent recruitment firm with a distinctive approach in the industry. Established in 2006, we initially focused on General Insurance Talent Management, and have since evolved into a comprehensive recruitment business dedicated to delivering value to our partners. Over the past year, we successfully placed over 650 candidates across a diverse range of clients in various regions including the UK, Europe, Middle East, and the US.
Our evolution has also led us to enhance our client offerings, positioning ourselves as a leading Business Growth Consultancy. We collaborate with a wide array of clients to provide expert advice on optimal solutions for achieving their growth objectives, leveraging our knowledge in Talent Management, Advisory Services, and Mergers & Acquisitions.
Despite our growth, our core values remain steadfast: fostering trust, taking pride in our work, and delivering a solutions-oriented service that promotes innovation and creativity, resulting in consistently high performance.
As we look to the future, our growth strategy will focus on expanding our existing customer base, increasing engagement, and enhancing conversion rates. We are currently in search of a Senior Marketing Executive / Marketing Manager to elevate our brand to new heights.
What We Offer:
- An opportunity to join a skilled marketing team poised for growth in both the UK and international markets.
- A clearly defined career trajectory with opportunities for professional development and advancement.
- The chance to collaborate with consultants and senior leadership who recognize the significance of marketing in driving business success.
Compensation & Benefits:
- Flexible working arrangements with a preference for candidates based in key locations.
- Competitive salary up to £45,000, commensurate with experience, along with a quarterly 10% performance bonus.
- Generous holiday allowance of 30 days.
- Pension scheme and Private Medical Insurance.
Role Objectives:
- Oversee the strategic promotion of IDEX's offerings, brand, and services to facilitate company growth, lead generation, and revenue enhancement. Manage cross-divisional marketing initiatives that align with the overarching marketing strategy and business objectives.
- Key focus areas will encompass social media engagement, creative design, campaign management, data analysis & reporting, content management, and corporate communications.
Reporting Structure:
- Reports directly to the Marketing Director.
Key Responsibilities:
- Engage with senior management regarding ongoing and upcoming marketing initiatives.
- Coordinate events and webinars, ensuring comprehensive pre and post-event strategies are implemented, including tracking return on investment.
- Develop and manage content across various channels to ensure relevance and engagement.
- Assess and refine marketing campaigns, proposing solutions that align with budgetary constraints.
- Measure marketing outcomes to enhance the effectiveness of marketing efforts within the organization.
- Lead cross-divisional marketing campaigns and uphold brand standards in accordance with business and marketing strategies.
- Collaborate with creative freelancers to produce visual and written content for campaigns, articles, and social media, ensuring adherence to brand guidelines and tone.
- Conduct thorough analysis of all marketing activities, sharing insights with relevant teams and applying learnings to future strategies to enhance customer experience and return on investment. Identify and implement growth opportunities.
- Work closely with internal teams to ensure the availability of necessary assets, budget, and targeting for campaigns.
- Establish marketing processes and procedures to maximize operational efficiency.
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