Senior Marketing Executive

11 hours ago


Chichester, West Sussex, United Kingdom Workshop Recruitment Full time
Senior Marketing Executive Job Description

The Senior Marketing Executive will be a dynamic and enthusiastic individual who will enjoy the freedom to express their creative side by planning, executing and evaluating a wide range of digital marketing campaigns across email, web, social and more.

Key Responsibilities

  • Contribute to the development and implementation of the marketing plan to achieve monthly targets around lead generation, prospect engagement and website traffic.
  • Support the professional development of junior marketing team members.
  • Plan, build and deliver email marketing campaigns for clients, prospects and partners.
  • Create, deliver and analyse PPC and other digital advertising campaigns.
  • Develop and promote content, including written and design projects.
  • Drive the content and communications plan in accordance with team strategy.
  • Update and manage the company website, including periodic reviews of content and SEO performance.
  • Ensure the brand message is strong and consistent across all channels and marketing efforts.
  • Participate in the creation of quarterly and annual marketing plans.
  • Monitor and report on marketing performance across digital channels.

Requirements

  • Three years' experience in a B2B marketing role.
  • Experience of running successful marketing campaigns.
  • Working knowledge of basic HTML or the ability to pick this up.
  • Experience of managing social channels and content delivery.
  • Solid knowledge of web analytics, including paid advertising and Google Ads.
  • Experience with CRM software and database management.
  • Proficiency with Microsoft 365, including Word and PowerPoint.
  • Familiar with Adobe Creative Suite or similar, and designing for digital versus print.
  • Able to produce compelling marketing copy for various formats.
  • Comfortable expressing ideas and creative solutions to help the company stand out from competitors.
  • Strong interpersonal and communication skills, collaborating between clients, the Project and Sales teams.
  • A team player who is at ease working in a close-knit team and building strong professional relationships.

Benefits

  • Up to £35K salary.
  • 20 days holiday rising to 25 days with service.
  • Birthday off as holiday.
  • Pension.
  • Wellness initiatives.
  • Hybrid role, 3 days office / 2 days home.
  • Opportunity to travel to overseas events.


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