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Brand Manager
2 months ago
About the Role:
We're seeking a highly skilled Marketing Manager to spearhead the growth of our most popular brands, expanding market share and brand health. This is a newly created role that offers flexibility and autonomy, allowing you to create strategies that beat the competition and drive product portfolios that become the 'go-to' for the industry.
Key Responsibilities:
- Brand Development: Passionately and positively defend, protect, and grow our brands both internally and externally with our customers and the market.
- Brand Knowledge: Drive knowledge and learning of our brands through continuous professional development, e-learning, training, and thought leadership to ensure our brands are front of mind for specification.
- Customer Expertise: Be the company expert in your customer personas and user journeys for each of your brands.
- Compliance and Best Practices: Work closely with Product owners and technical colleagues to ensure CCPI compliance and best practices are implemented and followed across all assets, as the expert and go-to within the business for these brands.
- Collateral Production: Produce collateral in line with brand guidelines and ensure the Brand Book and Design Guidance are always accurate and up to date.
Requirements:
- CIM certificate (level 3 or above)
- 3-5 years experience within a marketing role responsible for branding
- Experience of attending trade shows
- Budget management experience
- Knowledge of social media platforms
What We Offer:
- Enhanced Parental Leave
- Life Insurance
- 25 days holiday
- Health and Wellbeing packages
- Pension up to 10%
- Dental Cash Plan