Digital Analytics Specialist
3 weeks ago
About the Role
Frasers Group is redefining retail through digital innovation and unique store experiences. As a Digital Analytics Specialist, you will be part of the group digital analytics function, reporting to the group head of digital analytics. Your mission will be to support the assessment of the digital product across Frasers Group's fascias.
Key Responsibilities
- Support the creation of a suite of dashboards to bring insight and analytics into the digital product function.
- Accountable for performing deep dive ad hoc analysis to identify opportunities for optimisation of our websites.
- Collaborate with the experimentation function to support further analysis of A/B test results.
- Develop and maintain strong relationships with the product function, support the senior analyst / manager to develop ways of working across product, UX, user testing and analytics to deliver a best-in-class product development cycle.
Requirements
- Experience working in a product or web analytics position ideally within an ecommerce / retail business.
- Proficiency with SQL (required) and R/Python (nice to have).
- Experience utilising GA4 / Big Query to extract user journey insight, and Optimizely (or alternative A/B testing tool).
- Strong visualisation skills (e.g., PowerBI, Looker, Tableau etc.).
- Expert communicator, with the ability to flex their presentation style based on the audience.
About Us
Frasers Group is a leader in the industry, elevating the retail experience for our consumers through our collection of established brands, including Sports Direct, FLANNELS, USC, Frasers, and GAME. We are building the world's most admired and compelling brand ecosystem, and we are looking for talented individuals to join our team.
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