Email Marketing Specialist

2 days ago


Salford, Salford, United Kingdom Knight Knox Full time

Job Overview:

We are seeking a highly skilled Email Marketing Specialist to join our team at Knight Knox, a leading provider of high-yield buy-to-let investments. As an Email Marketing Specialist, you will be responsible for developing and executing comprehensive email marketing strategies to drive engagement and generate leads for our property investment business.

Key Responsibilities:

  • Develop and execute email marketing strategies to drive engagement and generate leads
  • Design and build visually appealing and responsive email templates using HTML/CSS
  • Create and manage targeted email campaigns, including segmentation, personalization, and A/B testing
  • Analyze email performance metrics, identify trends, and make data-driven recommendations for optimization
  • Utilize Pardot and Salesforce to automate and streamline email campaigns, track performance, and manage leads
  • Collaborate with the marketing team to align email campaigns with overall marketing objectives and strategies
  • Ensure compliance with email marketing regulations and best practices, including GDPR and CAN-SPAM
  • Continuously research and stay updated on email marketing trends, tools, and technologies

Requirements:

  • Proven experience in email marketing with a strong portfolio of successful campaigns
  • Proficiency in HTML and CSS, with the ability to design and code responsive email templates
  • Experience with Pardot and Salesforce is highly desirable
  • Strong analytical skills and experience with email performance metrics and reporting
  • Excellent written and verbal communication skills, with the ability to craft compelling email content
  • Detail-oriented with strong organizational skills and the ability to manage multiple projects simultaneously
  • Creative mindset with a strategic approach to problem-solving and campaign optimization
  • Previous experience in the property investment or real estate sector is beneficial but not essential

About Knight Knox:

Knight Knox is a market leader in providing high-yield buy-to-let investments across assisted living, student accommodation, and residential properties. Our close partnerships with leading property developers allow us to secure high-return investment opportunities. Our dedicated team of experts ensures each property is tenanted and managed by a reliable letting agent, offering our clients consistent rental income with minimal effort.

What We Offer:

  • A close, passionate team with an exciting calendar of social events planned throughout the year
  • Discounted gym membership, free cinema tickets, free Starbucks, and free eye tests
  • Access to the company pension scheme
  • Outstanding performance is recognized and rewarded in various forms throughout the year, such as bonuses and social events


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