Head of Brand and Events Management

4 weeks ago


London, Greater London, United Kingdom Redefined Ltd Full time
About the Role

We are seeking a highly skilled and experienced professional to join our team as the Head of Brand and Events at Redefined Ltd. As a key member of our brand team, you will be responsible for bringing our brand to life through exceptional experiences in the fine wine and rare whisky world.

Key Responsibilities

  • Develop and execute a comprehensive events calendar, including En Primeur key tastings, portfolio/regional tastings, and end-to-end events in London, Edinburgh, and Hong Kong.
  • Oversee the experiences calendar for Burlington Arcade, ensuring a coordinated and seamless experience for our customers.
  • Build and maintain relationships with our growers, connecting our internal teams and customers to improve wine education and sales.
  • Collaborate with our PR agency to ensure wine experiences generate the right PR and media coverage.
  • Internal: Keep the team informed of the experience's schedule and share best practices.

Requirements

  • A strong background in events, hospitality, or PR, with a proven track record of delivering successful events and experiences.
  • Deep knowledge of wine, with a minimum of WSET level 3.
  • Good knowledge of the spirits industry, with a focus on whisky.
  • Ability to handle and prioritize multiple events and deadlines across multiple countries.
  • Experience in managing events budgets and ensuring optimal spend.
  • Outstanding verbal and written communication skills, with attention to detail.
  • Willingness to work hard and be flexible, with a willingness to roll up sleeves to get work done.
  • Project management skills and the ability to mentor and guide others.

About Us

We are a dynamic and inclusive company that values diversity and creativity. We are committed to providing a supportive and collaborative work environment that allows our employees to thrive and grow.

We are an equal opportunities employer and welcome applications from all qualified candidates.


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