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Marketing Coordinator
2 months ago
**Job Summary**
We are seeking a highly skilled and proactive Marketing Coordinator to join our team at Doveleigh Care Limited. As a key member of our marketing department, you will be responsible for developing and implementing effective marketing strategies to enhance our visibility and attract new residents to our care homes.
Key Responsibilities:
- Manage and maintain our website, ensuring it is user-friendly, visually appealing, and optimized for search engines.
- Develop and implement marketing strategies tailored to our care homes' unique needs, with a focus on enhancing brand awareness and attracting potential residents.
- Work closely with our activities team to create engaging content for various platforms, including blog posts, newsletters, and social media.
- Manage our social media presence by creating content, engaging with followers, and monitoring performance.
- Foster relationships with local communities and organizations to promote our care homes and participate in community events to enhance our visibility.
- Develop and manage recruitment marketing strategies on third-party job platforms.
- Provide essential support to management by assisting with the effective use of company systems and software.
Requirements:
- Experience in a marketing role, preferably within the healthcare or care home sector.
- Strong understanding of digital marketing, website management, and SEO.
- Excellent communication and content creation skills.
- Must have a UK driving license.
Benefits:
- Bonus scheme
- Loyalty bonus
- Company events
- Company pension
- Discounted or free food
- Free parking
- On-site parking