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Senior Campaign Analyst
2 months ago
LEAD ANALYST (CRM/CAMPAIGN ANALYTICS)
UP TO £60,000
HYBRID WORKING ARRANGEMENT
ABOUT THE ORGANIZATION
This prominent organization in the cultural sector is embarking on a transformative journey within their analytics division, aiming to enhance their retail and dining sectors.
ROLE OVERVIEW
As a Lead Analyst, your responsibilities will encompass:
- Driving CRM and campaign analytics initiatives, executing A/B testing, and gaining insights into customer retention, churn rates, and lifetime value (LTV).
- Analyzing relationships between retail and dining clientele.
- Collaborating closely with research data teams to ensure strategic alignment.
- Developing SQL queries and constructing dashboards utilizing SQL and PowerBI.
QUALIFICATIONS AND EXPERIENCE
- Proven experience in a comparable role with a focus on campaign analytics.
- Proficiency in SQL and Python is essential.
- Experience with PowerBI or other data visualization tools is advantageous.
- Experience in management or mentorship is a plus.
- Strong communication skills with diverse stakeholders are necessary.
COMPENSATION AND BENEFITS
- Competitive salary up to £60,000.
- Flexible hybrid working model.
- Opportunity to lead a small, talented team.
- Comprehensive pension scheme.
APPLICATION PROCESS
To express your interest in this position, please submit your CV through the provided application link.
