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Influencer Marketing Campaign Coordinator

3 months ago

Newcastle upon Tyne, Newcastle upon Tyne, United Kingdom The Goat Agency Full time

Position: Influencer Marketing Campaign Coordinator (Bilingual in German)

Work Environment: This role is designed for a remote-first approach, allowing flexibility while encouraging occasional collaboration in our London office for team-building activities and creative sessions.

Compensation: £34,000 - £40,000

About The Goat Agency:

As a premier social-first advertising agency, we specialize in influencer-driven marketing solutions. Our talented team is committed to achieving remarkable outcomes for our clients by merging analytical insights with innovative creativity, significantly influencing the digital marketing sphere.

Role Summary:

In the capacity of Campaign Coordinator, you will be instrumental in the execution of our influencer and social media marketing initiatives. Your primary focus will be overseeing the comprehensive management of campaigns, from initial concept to final execution, ensuring that each project aligns with client goals and delivers outstanding results.

Your key responsibilities will encompass:

  • Formulating influencer marketing strategies and campaign blueprints tailored to client specifications.
  • Identifying and selecting appropriate influencers, taking into account brand compatibility and audience engagement.
  • Building and nurturing robust relationships with a diverse array of influencers.
  • Negotiating and finalizing influencer agreements, including compensation, deliverables, and contractual terms.
  • Providing influencers with comprehensive guidelines and creative briefs for campaign content.
  • Evaluating and approving influencer-generated content to ensure it meets brand standards and campaign objectives.
  • Coordinating content approvals with clients and implementing necessary revisions.
  • Creating and managing project timelines to ensure all campaign milestones are achieved.
  • Overseeing budgets and expenditures for each campaign to maintain financial efficiency.
  • Monitoring campaign performance and offering data-driven insights for optimization.
  • Facilitating the execution of influencer marketing campaigns through expert translation between French and English.

Qualifications Required:

  • A minimum of 3 years of relevant experience in planning and executing influencer marketing campaigns.
  • Proven ability to delegate and prioritize tasks in a dynamic work environment.
  • Strong writing and communication skills.
  • Capability to perform effectively and maintain composure under pressure.
  • Solid understanding of influencer marketing and social media metrics (impressions, reach, engagements).
  • Bilingual proficiency in German.

Company Culture and Benefits:

  • Regular social gatherings and ongoing interest-based clubs.
  • Provision of a MacBook for remote work.
  • Flexible working hours.
  • Remote/Hybrid working options.
  • £200 grant for enhancing your home office setup post-probation.
  • Health and wellness allowance after probation completion.
  • Health insurance following successful completion of probation.
  • Life insurance coverage.
  • 25 days of annual leave plus public holidays, increasing to 30 days based on tenure.
  • Additional days off for birthdays and work anniversaries.
  • Gifts for length of service.
  • In-office perks such as wellness treatments and yoga sessions.
  • Flexible public holiday options.
  • Volunteering opportunities.
  • Complimentary flu vaccinations.

And many more benefits await you.