Video Advertising Strategist

1 month ago


London, Greater London, United Kingdom Digital Ad-network Full time
Programmatic Video Advertising Manager

Take on a challenging role at Digital Ad-network, spearheading their push into programmatic video advertising.

This position encompasses a full 360-degree project from initial launch, scoping and on-boarding programmatic partners, with a full set-up and testing of video campaigns. The role will pivot from centring on technical set-up to focusing on the delivery of all programmatic video campaigns. The emphasis will then be on programmatic video optimisation and yield management.

This position requires a broad set of skills, including the technical capability to on-board and test/troubleshoot/de-bug while building out the platform to host programmatic video campaigns. A strong analytical skill set is essential to analyse campaign data, optimising towards targets while managing yield. The successful candidate will have a strong understanding of programmatic video advertising and be able to drive business growth through data-driven decision making.

Key Responsibilities:

  • Develop and execute programmatic video advertising strategies to drive business growth
  • Manage and optimise programmatic video campaigns to achieve maximum ROI
  • Collaborate with cross-functional teams to ensure seamless campaign execution
  • Analyse campaign data to inform future strategy and optimise yield

Requirements:

  • Strong understanding of programmatic video advertising and its applications
  • Technical capability to on-board and test/troubleshoot/de-bug programmatic partners
  • Strong analytical skill set to analyse campaign data and optimise towards targets
  • Ability to drive business growth through data-driven decision making

What We Offer:

  • Competitive salary and bonus structure
  • Strong benefits package
  • Opportunity to work with a leading digital ad-network


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