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Creative Brand Services Specialist
3 months ago
Job Overview
Internal Job Title: Marketing Executive
Salary: £27,000 - £31,000 (based on experience) + benefits
Location: Remote working with a dedicated hub for collaborative team efforts and meetings.
Working hours: 37 hours per week. 9:00 - 17:30 Monday to Thursday; 9:00 - 17:00, Friday.
We are the UK's foremost canal charity, responsible for maintaining 2,000 miles of waterways across England and Wales. Our mission is to ensure that our historic canal network remains vibrant and accessible. Our initiatives support wildlife habitats, promote nature recovery, preserve history, and provide free, open green and blue spaces for millions. Join us in our endeavor to #KeepCanalsAlive by enhancing our visual and verbal identity.
Team Dynamics
You will be part of a small, agile team collaborating with various departments to create and deliver marketing and communication materials. Our team safeguards the brand and offers guidance, tools, and resources to ensure consistent communication of our visual and verbal identity.
We are a dynamic, positive, and creative group focused on evolving our brand to align with our long-term strategy. We are embarking on an exciting journey to enhance our recognition as a charity, ensuring the longevity of our canals for heritage, nature, and community. You will join us during a period of brand story review, agency collaboration, and technological exploration, requiring adaptability in a fast-paced environment.
Key Responsibilities
In this role, you will assist the brand manager and marketing services manager in overseeing and managing the brand, playing a crucial role in delivering creative service excellence across various departments. Your responsibilities will include:
- Managing requests for new marketing materials, including leaflets, reports, and templates.
- Collaborating with colleagues to brief photographers, design agencies, and freelancers.
- Maintaining an up-to-date image and film library and ensuring brand guidelines are current.
- Working on projects aimed at enhancing cost-effectiveness through collaboration with other teams.
- Producing on-brand assets, imagery, templates, and marketing materials.
Required Skills and Experience
Key Accountabilities:
- Maintain and optimize the image and film library for user accessibility.
- Organize and plan photography sessions.
- Ensure brand guidelines and assets are regularly updated.
- Create and modify digital and print templates for marketing purposes.
- Perform quality checks on designs for brand consistency and accuracy.
- Brief and support design agencies, printers, and photographers in meeting brand standards.
- Oversee the production of creative materials for marketing and fundraising initiatives.
- Manage the brand inbox and respond to incoming requests.
- Handle administrative tasks related to brand management.
- Assist in compiling quarterly metrics reports for the Marketing Services team.
- Promote best practices in branding by providing practical advice to colleagues.
- Uphold the Trust's values and foster an inclusive environment.
About You
Technical Skills:
- Experience in a similar creative marketing role within an agency or complex organization.
- Minimum of two years' experience in a creative marketing capacity.
- Familiarity with Adobe Creative Cloud applications (InDesign, Illustrator, Photoshop).
- Photography shoot experience is highly desirable.
General Skills:
- Strong organizational skills with attention to detail and the ability to multitask.
- Excellent communication and presentation skills, with experience in stakeholder management.
- High energy and passion for brand marketing.
- Self-motivated with a proactive approach.
- Friendly and confident demeanor.
What We Offer
In addition to a competitive salary of £27,000 - £31,000, we provide a comprehensive benefits package, including:
- 25 days of paid holiday, plus paid Bank Holidays, increasing to 27 days after three years.
- Flexible home working arrangements with access to hub facilities.
- An annual £200 personal learning and growth award for any learning-related activities.
- Free access to specialist counseling services on various issues.
- A range of employee benefits, including store discounts and holiday purchase schemes.
- Two days of paid volunteering leave for community projects.
At the Trust, we are dedicated to caring for our waterways and those who engage with them. We believe that a diverse workforce enriches our organization and enhances our mission. We welcome applicants from all backgrounds and communities.
