Amazon PPC Specialist
3 weeks ago
Job Title: PPC Specialist
Job Type: Full-time
Location: Bury/Hybrid
Salary: £28,000 - £40,000 per annum
About the Role:
We are seeking a highly skilled PPC Specialist to join our digital team. As a key player in shaping and executing digital strategies, you will be responsible for managing multiple PPC accounts, providing an agency feel while being in-house.
Responsibilities:
- Plan, create, and manage PPC campaigns across Google Ads and Microsoft Ads.
- Track key metrics such as CTR, CPC, CPA, and conversion rates to assess campaign effectiveness and make data-driven adjustments.
- Conduct A/B tests on ad creatives, bidding strategies, and landing pages to continually improve campaign outcomes.
- Regularly assess competitor PPC strategies to identify trends, opportunities, and areas for improvement.
- Provide regular performance reports and insights to the senior PPC team, highlighting key trends and actionable recommendations.
- Work closely with the broader marketing team to ensure PPC efforts align with overall marketing strategies and goals.
- Stay up-to-date with the latest PPC trends, tools, and best practices to maintain a competitive edge in the market.
Requirements:
- 1-2 years of PPC experience either agency or in-house.
- Experience in Google Ads, Microsoft Ads, and Google Analytics.
What We Offer:
- Competitive salary.
- Hybrid working (3 office days of your choice).
- 25 days plus bank holidays.
- Free parking.
- Career development and training.
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