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(German Speaking) Senior Brand Manager

3 months ago

Egham, United Kingdom Kerry Full time

Requisition ID 48741
Position Type FT Permanent
Recruiter #LI-VP2
Posting Type LI

 

About Kerry

We’re Kerry Dairy Consumer Foods – a leading name in the food industry with over €370m sales revenue globally. Alongside famous British & Irish brands such as Strings and Things, Pure, Dairygold and Colraine, we’ also a leading producer of fantastic supermarket private label Butters, Spreads and Margarines.  We’re made up of a team of brilliant people and big ambitions. Our products, many of which are household favorites, are eaten by millions of people every day.

We’re also the home of Cheestrings in Europe (known as Ficello in France).  Cheestrings / Ficello is the peelable cheese packed with fun which is perfect for kids lunchtimes and snacking occasions. Across Europe the brand is now worth over €110m with strong growth delivered in both Germany and France. And, we have bold ambitions to take this even further

About the role

We are currently looking for a Senior Brand Manager - Europe.

Working in Brand Management here at Kerry Consumer Foods will push you to lead execution and in-market activation from day one. This is a very entrepreneurial environment, so you need to like working at a fast pace. This position is perfect for someone who’s a strategic thinker, quick learner, hands-on leader, and digitally-savvy innovator.

 

What will I be doing?

Reporting directly into the International Marketing Manager, this Senior Brand Manager role will work within a small team to maximise our potential within Europe and have line management responsibility of either an Assistant Brand Manager or Brand Manager within the team. 

 

Germany and France will be the key markets of focus but there are other smaller market opportunities which will require support too.  

You’ll be responsible for driving the growth of our Cheestrings & Ficello brands to drive competitive advantage, profitable growth, increase in brand value and maximum return on investment for Kerry Dairy Consumer Foods.  You’ll need to be open minded and flexible, happy to work across a broad range of responsibilities.  This will include everything from managing above and below the line activations, working on an NPD and innovation pipeline, briefing and managing external agencies and executing and evaluating our brand plans.

This role is hands on, giving you the chance to work across the full marketing mix. Key to being successful will be a strong understanding of the German & French market place and a deep interest in insights of German and French families.

What do I need to be successful?
  • Our ideal candidate will have a strong understanding in Marketing; having worked previously in a Consumer Good business
  • You’ll be fluent in both English and German languages
  • Ideally have strong French language skills.
  • Ideally you will have experience of managing others.
  • You’ll be great at working collaboratively and will ideally have experience in managing third party agencies and/or distributors.
  • You’ll have a strong understanding of how to write and implement a brand marketing plan, plus you’ll be comfortable measuring and evaluating campaigns
  • You’ll have strong verbal and numerical skills with a great attention to detail
  • You’ll have brilliant communication skills; able to build relationships internally and externally that will drive your business forward
  • Plus you’ll love food and will be as excited as we are about working for Kerry Dairy Consumer Foods

 

Joining us means working in a fast, agile and ambitious environment, with talented people who really care about what they do.  We’re hungry for new ideas, so we’ll always listen to yours. And because we’re always looking to the future, you’ll find plenty of opportunities to learn and grow. In fact, like our entire business, you’ll never stand still. Whilst experience is important, finding the right person who will live and breathe our Values is something we’re super passionate about.

Beware of scams online or from individuals claiming to represent us. A Kerry employee will not solicit candidates through a non-Kerry email address or phone number. In addition, Kerry does not currently utilise video chat rooms (e.g., Google Hangouts) to conduct interviews. Refuse any request that asks you to provide payment to participate in the hiring process (e.g., purchasing a “starter kit,” investing in training, or something similar). Kerry will not ask you to pay any money at any point in the hiring process with the exception of reimbursable travel expenses. In addition, any payments made by Kerry will be from official firm accounts bearing the Kerry name.