Marketing Manager
1 month ago
One of our clients in Manchester are looking for a Marketing Manager to join their team expanding team.
DUTIES;
The primary role is to develop and execute a strong, creative brand and company marketing strategy to increase brand exposure, and revenue and expand their marketing department.
Duties will include:
- Devising and developing overall brand strategy
- Overseeing creative and strategy
- Implementing marketing campaigns against measurable KPIs
- Planning and developing annual, quarterly and monthly activities
- Overseeing the company website and content
- Overseeing the company’s social media channels
- Plan, measure and manage digital marketing including paid social, SEO, PPC, SEM
and content marketing
- Planning and implementing PR activities
- Devising company growth strategy e.g., referral or ambassador schemes
- Managing and working closely with appropriate agencies
- Setting, measuring and managing KPIs with Directors and appropriate managers
- As they grow, you’ll be expected to manage a team
PROFILE;
This role will suit an experienced marketer who is looking to challenge themselves and take advantage of a rare opportunity to help build something great in fashion from the beginning.
You will:
- Be a natural self-starter with experience building, managing, measuring and optimising marketing campaigns
- Be passionate about their core company values and goals in offering unique, high
- quality clothing
- Be creative, strategic and practical
- Have proven experience developing brand-building strategies
- Used to working under pressure and managing deadlines effectively
- Have experience managing third-party agencies including outsourced SEO and content agencies
- Have strong technical marketing ability across various platforms and tools
- Prefer data to hunches and have a strong analytical ability
- Be honest, transparent, constructive, objective and considered
- Claim the failures as much as the victories
EXPERIENCE;
Ideally, you’ll have a minimum of 3 years of experience marketing brands with at least 3 years developing strategy and creative to consumer-facing brands.
You’ll have 3 years of experience in managing multiple-platform digital marketing campaigns and specific experience in running multi-variate testing across multiple platforms.
You’ll have extensively worked in the fashion industry and marketed clothing products or similar.
QUALIFICATION AND EDUCATION;
- Preferably a degree in media
- Excellent written English language
- META Business Suite and Ad Manager certified
- Google Analytics IQ Certification
- Google Ads Certification
- Strong written content creation
- MS Office Suite
- Some knowledge of Adobe Creative Suite or similar
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