Global Head of Marketing

3 months ago

Birmingham, United Kingdom Tritium Full time

Global Marketing role
- Be part of the exciting EV industry
- Join one of the fastest growing industries on the planet

**About Tritium**
Founded in 2001, Tritium (NASDAQ: DCFC) designs and manufactures proprietary hardware and software to create advanced and reliable DC fast chargers for electric vehicles. Tritium’s compact and robust chargers are designed to look great on Main Street and thrive in harsh conditions, through technology engineered to be easy to install, own, and use. Tritium is focused on continuous innovation in support of our customers around the world.

**About the role**
As the Global Head of Marketing at Tritium, you will play a pivotal role in driving the company's marketing strategy, establishing its brand presence, and accelerating its growth on a global scale. This position requires a versatile and results-driven marketing professional who can effectively and efficiently manage a wide range of responsibilities. The role could be based in either the US (Torrance CA) or UK (Birmingham) and could be hybrid.

**Key responsibilities for this role include, but are not limited to**:

- Develop and execute a comprehensive global marketing strategy that maximizes ROI, ensuring that every marketing initiative aligns with Tritium's business objectives.
- Manage public relations focused on enhancing Tritium's brand image, manage media relations, and secure positive press coverage.
- Build, design, and enhance the company website, ensuring it is up-to-date, user-friendly, search-optimized, and aligned with the brand's messaging and positioning.
- Lead the company's design and brand creative, providing guidance on marketing designs, including digital design, photography and videography, and animation and 3D modeling, as well as vinyl design, production, and printing on chargers, ensuring consistent branding and impactful visual communication.
- Manage company social media and employee advocacy platforms, developing engaging content, monitoring conversations, and driving customer engagement and brand awareness.
- Lead the development of diverse content, including blogs, case studies, webinars, and whitepapers, to support thought leadership, educate target audiences, and drive lead generation.
- Lead product launches, developing marketing plans and collateral, and ensuring effective communication of key features, benefits, and value propositions.
- Plan and execute events and trade shows, overseeing logistics, booth design, promotional materials, and driving lead generation and networking opportunities.
- Act as the gatekeeper for all external communications, ensuring consistency in messaging, tone, and brand voice across different channels and touchpoints.
- Draft critical communications, letters, and announcements from various departments and initiatives within the company, maintaining a professional and cohesive brand image.
- Strategize and manage paid advertising campaigns, including search engine marketing (SEM), display advertising, and social media advertising, to maximize reach and ROI.
- Ensure robust measurement, benchmarking, and reporting of team KPIs through an online dashboard.

**Qualifications and Competencies**:

- Bachelor's degree in marketing or business, or a related field.
- Strong global leadership in managing diverse marketing functions.
- Proven expertise in public relations, website management, social media, content development, product launches, events, and trade shows.
- Excellent written and verbal communication skills, with the ability to craft compelling content and messages for various channels and audiences.
- Strong project management skills, with the ability to multitask, prioritize effectively, and meet deadlines in a fast-paced environment.
- Proficiency in managing paid advertising campaigns across different platforms, with a focus on driving measurable results.
- Familiarity with design principles, branding, and overseeing design teams for marketing collateral and vinyl designs.
- Strong analytical skills, with the ability to interpret data, derive insights.

**Benefits**
Join a fast-paced and dynamic business in green tech. We want to change the world for the better and we work hard to do it every day. Tritium offers competitive salaries, free EV charging at available offices, and a diverse range of learning opportunities and career paths.

Tritium is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. If you require an adjustment to the recruitment process, just ask.

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