Marketing Conversion Support Officer

2 months ago


Aberystwyth, United Kingdom Aberystwyth University Full time

Faculty/Department
- Global Marketing and Student Recruitment
- Contract Type
- Fixed Term
- Duration
- 9 months
- Full-time / Part-time
- Full-Time
- Weekly Hours
- 36.5
- Employment Visa
- Non-sponsorable
- Posted Date
- 12/06/2023
- Closing Date
- 09/07/2023
- Ref No
- 5038

The Role
What you’ll do
Who you are - Qualifications, Experience, Knowledge and Skills required
How to apply

**Benefits**:
Employment Visa

The Role

seeking full time, part time, job share, or term time only working arrangements.

Reporting to the Marketing Conversion Officer the Marketing Conversion Support Officer

works to support and coordinate Marketing Conversion and Scholarship Conversion

activities for the Marketing Conversion team.

The Marketing Conversion team is responsible for all conversion activities, nurturing our

The team is also the strategic lead for the new and developing CRM system within the

Global Marketing and Student Recruitment (GMSR) department.

The post holder will play an active role in undertaking and coordinating projects within

the Marketing Conversion team and providing excellent front line customer service to

stakeholders including applicants, students, and staff. The post-holder will contribute to

the regular adaptation and improvement of procedures, processes, systems, and

services within the team and wider department.

To make an informal enquiry, please contact Marketing Conversion Manager, Sulwen

from all backgrounds and communities and in particular, those that are currently under represented in our workforce. This includes but is not limited to Black, Asian and Minority

We are a Bilingual Institution which complies with the Welsh Language Standards and is

Appointments are normally made within 4 - 8 weeks of the closing date.

What you’ll do

needs of the University, to provide appropriate development opportunities and/or the

addition of any other reasonable duties.

**Main Duties & Responsibilities**
- Responsible for the enquiry management of applicants, staff, students, and other stakeholders through the CRM system, acting as a front-line representative for the team.
- Provide an effective and excellent service to applicants, and to improve and adapt the service where appropriate. This may necessitate exploring their needs in detail to provide the appropriate response.
- Respond promptly and accurately to those who request information or a service.
- Frequently required to explore the customer’s requirements further to ensure that requirements are met.
- Solve problems regularly where the solution is not necessarily obvious using initiative and reasoning. For example: deal with enquiries from applicants where the issues may be unforeseen or unique and find an appropriate solution where possible or refer to others. Actively contribute to projects relating to the area of work.
- Coordinate correspondence with applicants, staff, and others to relay information as well as routine updating of written materials, for example, scholarship handbook, successful applicant booklet and revision guide.
- Provide support for a range of events and activities which may include, but is not limited to, Applicant Visiting Days, Telethons, Scholarship Exams, Clearing Visiting Days.
- This will involve working closely with a range of academic and professional service departments across the University and external organisations, as necessary.
- Make routine changes to information on the website through the CMS system.
- Prepare written material for publication e.g. marketing information such as fliers or brochures.
- Coordinate Marketing Conversion postal mailings.
- Undertake administrative tasks and projects to meet objectives and deadlines, prioritising work independently and reprioritising in response to unforeseen events.
- Coordinate and arranging meetings such as the scholarship awarding panels and taking the minutes at committees, meetings and working groups.
- Undertake data entry with accuracy and attention to detail. For example, logging and monitoring scholarship exam submissions, updating data relating to applicants in the
- University’s records system (AstRA) or inputting information into the CRM system.
- Undertake research and analysis of data or information using established procedures.
- Monitor and analyse spend against budgets within area of responsibility.
- Liaise with staff outside own work team and teams external to the University, and participate in committees and working groups to ensure the effective exchange of
- information and to build relationships to facilitate future working e.g.: creating links with members of other departments to ensure a good level of service and cooperation e.g., IS, Admissions.
- Supervise of the day-to-day work of others at an operational level and co-ordination of projects which may involve supervising the work of the project team, monitoring results, and providing feedback e.g., supervise the work of student ambassadors.
- Continuous d



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