CRM Analyst

2 weeks ago

Birmingham, United Kingdom Harnham - Data & Analytics Recruitment Full time

**CRM ANALYST**

**£35,000 - 45,000**

**MANCHESTER/REMOTE**

Be a key player in the development of CRM strategy and the personalisation of customer experience in this analytics role

**THE COMPANY**

A leading retailer within animal care with huge growth plans and a passion for pets They are data driven and believe in growing their team through training and development as well as a people first culture that supports ambitious people. Plus you can eventake your pet to the office

**THE ROLE**

As a CRM Analyst your focus will be to build and develop the CRM strategy, specifically you will have to:

- Develop and implement the marketing plan through CRM strategy
- Identify areas for optimisation in the CRM process through segmentation and segmentation models
- Use SQL (R/Python) to query data and work with large data sets to extract insights and new ways to increase the optimisation of current CRM Strategy
- Work with the wider marketing team to understand the goals of the team and use analytics to drive new strategies and projects forward

**YOUR SKILLS**
- Strong SQL to query and code large data sets, being analytically minded and a passion for data led decisions
- Experience using a campaign management tool, Adobe campaign, Salesforce
- Great communicator and able to convey complicated technical terms in digestible language

**THE BENEFITS**

£35,000 - 45,000 annual salary, flexible working and competitive benefits.

**HOW TO APPLY**

Data Analyst, Data Analytics, SAS, Python, R, Data Modelling, Google Analytics, Adobe Analytics, Coremetrics, GA, AA, Clustering, Propensity Modelling, Segmentation, CRM, CRM Analytics, Marketing Analyst, Insight Analyst, Growth Analyst, Customer Analytics

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