SEO Digital Marketing Executive
3 days ago
**Job Title: SEO Digital Marketing Executive**
**Location: County Durham (Hybrid)**
**Salary: Competitive DoE**
Our client, an expert supplier of electrical products and services based in Durham, is looking for an SEO Specialist to join their team.
As the SEO expert within the business you will be expected to drive and execute the vision for scaling the businesses' organic acquisition growth, identifying key levers, building a strong roadmap that amplifies the overall marketing capability of the organisation.
**Role & Responsibilities**:
- Continue to build on SEO foundation and transform the channel into a major acquisition engine.
- Deliver the SEO requirements for leveraging the core website, blog, video channels and product pages.
- Track, report and analyse web analytics to evaluate performance and drive continuous improvement.
- Monitor and analyse competitor activities and performance to identify opportunities.
- Conducting deep keywork research using online tools to increase visibility on Google while monitoring and improving rankings.
- Work closely with the wider teams to ensure SEO best practices are consistently followed and implemented.
- Work with the editorial team to drive SEO focused content creation and strategy.
- Review and assist the relevant teams with details technical SEO recommendations including optimised website architecture, internal link structure, server and CMS requirements and other factors at scale.
**Skills & Experience**:
- Minimum of 5 years demonstrated experience scaling SEO.
- Experience creating SEO friendly content for different platforms.
- Deep expertise into the technical SEO factors and search engine algorithms.
- Have experience of creating user journeys and matching SEO strategy to the stages of that journey.
- Experience working closely with various teams to drive and scale SEO content.
- Experience working closely with developers to execute technical SEO improvements, with good knowledge of web servers and website architecture.
- Advanced knowledge of SEO tools such as Google Webmaster tools, Google Analytics, Screaming Frog, etc.
- Strong commercial understanding of what successful SEO looks like.
If this role sounds like something you would be interested in simply click "apply" and one of our consultants will contact you to get things rolling.
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