Digital Marketing Assistant
2 weeks ago
**JOB DESCRIPTION and PERSON SPECIFICATION**
**Post**: Digital Marketing Assistant
**Grade/Salary**: Scale Point 10 - 15 (£23,620 - £25,878 per annum pro rata DOE)
**Hours**: 22.5 hours per week
**Responsible to**: Head of Communications & Administration
**Probation Period**: 3 months
**Location**: Office based (Matlock) with scope for some remote working
**Purpose of the job**
This is a multi-faceted role to provide a professional ‘shop window’ across all RAD’s digital platforms. Excellent creative writing skills combined with digital marketing experience and an attention to detail are required to increase engagement and opportunities for growth and performance of the organisation.
**Specific** **Responsibilities**
1. Assisting the Head of Communication & Administration with campaigns and events
2. Performing administrative tasks such as updating databases, CRM and spreadsheets
3. Conducting market research and developing effective marketing strategies
5. Coordinating with the different teams/projects to schedule digital marketing activities
6. Preparing and conducting surveys/questionnaires to gather consumer feedback
7. Communicating with clients and affiliate partners
8. Ensuring proper portrayal of brand’s image and tone
9. Conducting research on latest market trends and keywords
10. Tracking the subscriber count
11. Maintaining the company’s social media accounts
12. Attending appropriate marketing events and training sessions
13. Analyzing and tracking online marketing metrics
**General Duties**
1. Be aware of RAD policies and procedures and act within the parameters of these policies at all times
2. To work in compliance with appropriate quality standards.
3. Undertake such training as may be necessary to undertake the work
4. Undertake any additional reasonable duties commensurate with the grading and responsibilities of the post
**Person Specification**
**Qualifications**
**Criteria** **Method of assessment** **Essential = E**
**Desirable = D**
Educated to Degree level AF E
Digital Marketing Qualification(s) / AF E accredited training
**Experience**
**Criteria** **Method of assessment** **Essential = E**
**Desirable = D**
Experience of working in a digital AF/I E marketing role
Experience of using social media platforms AF/I E and scheduling tools
Experiencing of using analytics and AF E insights for monitoring and reporting purposes
Experience of CRMs including integration AF/I D with website other digital services
**Knowledge**
Knowledge and understanding of data AF/I E protection/GDPR/PECR regulations
A good understanding of digital marketing AF/I E tools and how they work alongside the
wider marketing and business development strategy
A good understanding of SEO and how to AF/I D optimize engagement across all digital platforms
Knowledge of latest market trends and AF/I D social media marketing techniques
**Skills/Attributes**
Professional, confident, knowledgeable, I E collaborative
Ability to work to tight deadlines and to AF/I E prioritise workload
Familiarity with different social media AF/I E platforms like Facebook, LinkedIn,
Twitter, Instagram, You Tube and TikTok
Excellent communication and AF/I E organisational skills
Accuracy and attention to detail, good AF/I E proof-reading skills
Familiarity with basic editing software, AF/I D including sound/video editing
Excellent computer and digital skills, AF/I D experience of using Cloud based software ie Microsoft Office 365
Contributes to teamwork for AF/I E organisational benefit
Ability to work under pressure I E
Commitment to equal opportunities and AF/I E work aimed at addressing poverty
Key: AF = Application Form, I = Interview
**Job Type**: Part-time
Part-time hours: 22.5 per week
**Salary**: £14,172.00-£15,526.00 per year
**Benefits**:
- Flexitime
- Work from home
Schedule:
- Flexitime
Work Location: Hybrid remote in Matlock, DE4
Application deadline: 13/03/2023
Flextime
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