Business Development Manager

3 weeks ago


Birmingham, United Kingdom Radiant Media Ltd TA Alight Media Full time

Business Development Manager - Direct Sales (Central Region)

Alight Media

About Us

Alight Media is the UK’s fastest growing out-of-home media owner. We currently reach over half the UK population each month across more than 1,500 digital and classic sites. We help advertisers connect with people across every region including digital billboardsin 135 towns and cities.

We reach more communities than any other media owner in the UK by bringing previously overlooked areas to light.

About the role

As an Alight Media Business Development Manager, you will be responsible for selling Digital and Traditional Out of Home advertising space to the Local/Direct and Direct Agency market within your focus territory and across the UK. You will enjoy the uniqueopportunity of having access to all formats within the company portfolio. Your priority is to successfully sell the inventory allocated to you. You will become the point of contact for all businesses who purchase their advertising directly in your area. Itwill be your responsibility to build the Alight Media brand in your region.

Your responsibilities will include:

- Lead Sourcing: You will be responsible for sourcing your own leads, booking your own sales appointments and selling to businesses within your patch. You will work towards a quarterly sales target
- Attending Sales Meetings: You will be targeted with attending a set number of sales meetings each week. During these meetings you will gather information about the target business pertinent to their advertising needs. You will present Alight Media’s propositionin these meetings and be the face of the business in your territory
- Managing a Sales Pipeline: You will be required to maintain an up-to-date CRM system, documenting your client interactions and activities. You will use this to ensure that you are generating enough leads and sitting enough appointments to satisfy yoursales targets
- Building Proposals: You will make use of Alight Media’s marketing material to compile your own sales proposals to present to prospective clients
- Forecasting/Meeting Sales Targets: You be responsible for meeting a quarterly sales target and will be required to accurately forecast your weekly expected revenue to your line manager
- Negotiation: You will possess a good level of commercial acumen and a proven ability to negotiate and close sales

Your skills and experience will include:

- Previous sales experience (field sales). Media Sales experience is a plus; however, we will consider applicants from all Direct sales backgrounds. You will have a strong, demonstrable track record of meeting sales targets
- Proficient in MS Excel, Powerpoint, Outlook. You will be comfortable creating professional sales presentations using MS Powerpoint and proficient with all aspects of MS Outlook including managing a business calendar, task list etc
- Experience of using CRM tools to mange your individual client base and pipeline
- Well presented, professional and articulate. This is a client facing role and you will serve as a representative of our brand. You will have a confident, well-spoken telephone manner and will always present yourself immaculately when meeting clients
- Ability to travel to patch with ease. You will be selling to businesses within a geographic territory and it is vital that you can travel to the region. Ideally you will live within the territory
- Ability to work both remotely and in the field. You will also have access to our London Head Office whenever required
- Full UK Drivers License required



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