Media Officer- Higher Education

2 weeks ago

London, United Kingdom Department for Education Full time

**Details**:
**Reference number**:

- 249142**Salary**:

- £37,872**Job grade**:

- Other- Information officer**Contract type**:

- Fixed Term**Length of employment**:

- 12 months**Business area**:

- DFE - Strategy Group**Type of role**:

- Communications / Marketing**Working pattern**:

- Flexible working, Full-time, Job share, Part-time**Number of jobs available**:

- 1Contents

Location

About the job

**Benefits**:
Things you need to know

Location
- London SW1P 3BAbout the job

**Job summary**:
At DfE, we are proud of the commitment we make to diversity and inclusion and of the progress we have made. We have active & vibrant staff networks, special leave policies and workplace adjustments put in place for those who need them. We are continuing to build a diverse DfE, in an inclusive environment which nurtures and realises potential in all, at all levels.

Equality and Diversity - Department for Education

We need an imaginative, intellectually curious and politically savvy person to join our media team and help us tell the public and media about our work to transform universities, higher and technical education in an exciting, innovative way.

The Department for Education has an exciting, diverse brief that is full of key priorities for Number 10 and you will help to bring these stories and policies to life through the media. We are looking one media officer to join the team.

You'll need to be able to combine creativity with the organisational skills to manage numerous different responsibilities to tight deadlines, as well as enjoy pitching to journalists, bloggers and commentators.

In return, we can offer you the opportunity to work closely with the department’s ministers, special advisers, communications professionals at Number 10 and with communications teams across Whitehall. You will be part of a motivated team with a track record of helping people progress to the next level - and we can offer you a highly competitive package.

**Job description**:
As an experienced communicator, you’ll be involved in the full range of media development, engagement and evaluation at the very start of a new communications drive to deliver change.

You will help support the development of the media strategy and will deliver across a broad range of channels from print, broadcast and social media.

You could find yourself partnering with policy colleagues to deliver a public announcement on policy development, briefing the Minister or Education Secretary on a media moment or overseeing horizon scanning work for upcoming comms hooks.

As a member of the Government Communication Service (GCS), you will champion best practice and adherence to the highest professional standards.

You will have contact with ministers, special advisers and senior policy colleagues and will be expected to confidently provide them with media handling advice.

**Person specification**:
We want someone with proven experience of working in a busy communications environment and the ability to develop and maintain good relationships with a wide range of journalists and stakeholders.

The media officer would:

- Create, research, develop and draft media handling for a range of channels to promote key announcements and policies from the Department under the higher and further education portfolio;
- Establish and maintain key relationships with education journalists with an interest in higher education and skills, keeping them across future announcements from the Department and regularly pitching ideas to them to ensure coverage;
- Develop a good understanding of the business priorities for each Ministerial portfolio and identify and flag risks and issues identified;
- Monitor and evaluate media to improve future media handling;
- Use media and audience insight to inform your approach and adapt messaging and narratives based on the audience;
- Provide advice - and constructive challenge where required - to policy teams, the Permanent Secretary, ministers, and special advisers on the communication implications of new, developing and existing policy;
- Create and implement communication strategies and integrated media campaigns that keep us on the front foot;
- Demonstrate excellent written communication skills and set standards to ensure appropriate content, messaging, tone and consistency in media communication;
- Represent the DfE in cross-government meetings, and work with external stakeholders to gain insight, to influence where necessary, to suggest joint initiatives where appropriate and to contribute to the existing or proposed initiatives of others; and
- Participate in the out-of-hours duty rota providing an on-call service to members of the media.

In return for all of this, we will ensure that you are fully supported and have the opportunity to develop your career as a skilled communications professional.

**Essential Criteria: Personal attributes and skills**:
Strong written communication skills across a variety of platforms, from

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