Product Marketing Manager
2 days ago
Hemel Hempstead / Hybrid,
£55,000-65,000
A newly created role within a growing team and company.
This is an exciting time to join this business who are going from strength to strength. Working in-step with sales and marketing to drive awareness, adoption and own the GTM process, creating customer-centric value propositions, technical materials and salesenablement collateral.
Key Duties:
- Create, develop and execute a Product Marketing strategy for new products/solutions
- Lead on customer research and complete competitive intelligence reports
- Collaborate with technical colleagues to shape the product development roadmap
- Create high-quality technical content such as demos, webinars, presentations and case studies
- Partner with technical strategy and sales teams to distil key functionality and benefits into core product marketing messages to create technical narratives that differentiate
- Develop deep technical knowledge on products, competitors’ products, and the competitive landscape in general You will need:
- 3+ years’ B2B experience working in a marketing/product marketing role
- A track record working closely with engineering/technical team
- A strong ability to lead through influence, debate, and storytelling
Resourcing4Marketing is an equal opportunities employer and a company committed to diversity.
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