Trade Marketing Manager
3 days ago
Trade Marketing Manager
About the Role:We are seeking a skilled Trade Marketing Manager to join our Systems UK marketing team, responsible for laptops, desktop PCs and handheld devices. The successful candidate will coordinate and deliver marketing initiatives and tools in support of ASUS' trade partners.
Key Responsibilities:- Owning product information management, organizing and supplying 'Systems' assets including product copy, imagery, video and technical specifications, to trade partners.
- Developing and executing quarterly co-marketing campaigns with commercial resellers.
- Coordinating short and long-term trade marketing initiatives to drive growth with key distributors.
- Supporting commercial trade shows and partner events, developing event kits, experiences and materials, as well as assisting logistics for successful execution.
- Supporting the creation of local sales collateral and rebrandable content, including brochures, catalogues, presentations, showreels, editorial content, case studies, and branded merchandise.
- Managing the ASUS Partner Alliance portal, developing partner news, content and online training materials.
- Managing email and social communications to ASUS' partner database and communities.
- Overseeing trade partners' access to ASUS' digital asset management (DAM) platform.
- Analyzing and reporting on trade marketing performance to optimize future initiatives.
- A strong interest in computing and gaming technology.
- Generalist B2B marketing skills including digital, events, email and social.
- Excellent written and verbal communicator with experience liaising between multiple stakeholders.
- Skillful use of creative applications, such as Photoshop.
- A proven ability to manage concurrent projects with effective execution and timely delivery.
- Must be able to work in the Hemel Hempstead office on Tues / Wed / Thu; Remote on Mon & Fri.
- Must be legally eligible to work in the UK.
£50,000 - £60,000 per annum.
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