Quantitive Market Research Specialist
6 months ago
**Vacancy: Account Manager Online - SuperFlora Holbeach**
**Introduction into SuperFlora**
We are SuperFlora Founded in 2008 and one of the most progressive suppliers of flowers and plants into large-sized retail organisations as well as e-commerce customers in the United Kingdom. We love short communication lines, high level of responsibility and we like to work closely together in our team-based organisation.
With craftmanship and passion we are working on the development of the flower categories for both our retail customers as well as e-commerce customers. In developing the ranges we focus on serving the consumer and customers on a sustainable and transparent way. We are continuously working - together with our supply chain partners - on the optimal supply chain in which product quality has the highest priority.
Besides our focus on the customer, we also very much value the well-being and personal development of our employees. After all, the employees are the beating heart of our organisation. You are the basis for the success of SuperFlora and together we are:
**Creating Colourful Connections**
As enthusiastic about flowers and plants as we are? Keen to play an integral part in integrating shopper knowledge and expertise into key initiatives across our business? Eager to gather and analyze qualitative and quantitative shopper, store and product information? Can’t wait to present your findings to our customers? Then you’re the one we’re looking for
You are responsible for the execution of shopper-, merchandising
- and product research to drive sales and profitable growth for SuperFlora and its customers. You’ll be reporting to the Marketing Manager at SuperFlora. Together with our team of data analysts and customer insights specialists, you’ll be able to make a difference in the floral business.
The responsibilities of this role include;
- **Shopper research**
- Responsible for the development and execution of a shopper research agenda
- Setup and execute shopper research initiatives through online and face-to-face surveys
- Monitor and analyze shopping behavior for our key customers in-store
- Communication with market research companies
- Follow market trends on different business levels and in market research techniques
- Drive the generation of shopper insights and identify key UK/IRE market opportunities for growth
**Merchandising and product research**
- Interview store
- / produce
- managers to identify bottlenecks and opportunities for growth in UK/IRE
- Gather in-store information on floral display solutions
- Monitor category and product ranging changes
**Story building, managing and presenting**
- Managing data and information
- Translate data into insights
- Draw conclusions and compile recommendations
- Build appealing stories on your findings
- Present to internal and external stakeholders
- Extensive knowledge of qualitative and quantitative market research techniques
- Ability to design and execute online polls
- Research interviewing experience
- Excellent communication skills, experienced presenter with the ability to conceptualize and simplify complex ideas
- Ability to manage priorities of various stakeholders simultaneously
- Excellent Microsoft Excel & Powerpoint skills
- Project management and planning competencies
- A self-starter with an entrepreneurial mindset and ability to lead this team in an autonomous environment
- A ‘get up and go’ attitude
- A passion for continuous improvement and development both personally and professionally
Personal attributes for this role include:
- Commercial drive
- Dynamic, proactive, responsible and result oriented attitude
- Self-starting and ability to work independently
- Persuasive with ability to influence at all levels
- (Near-) Native speaker of British
- Personable manner with resilience to pressurised environment
- Excellent presentation and strong analytical skills
- Great team worker including ability to guide multiple disciplines into the chosen direction and have the ability to work together with colleagues over different locations
Experience in horticulture / FMCG industry and experience in e-commerce flower/plants supply will be advantageous.
This is a salaried, full time position. Hours of work will be based on 0830hrs to 1700hrs Monday to Friday however additional hours over the peak periods will be required to include early starts, late finishes and weekend working.
**Job Types**: Full-time, Permanent
**Salary**: £30,000.00-£35,000.00 per year
**Benefits**:
- Company events
- Cycle to work scheme
- Employee discount
- Financial planning services
- Free parking
- Health & wellbeing programme
- Life insurance
- On-site parking
- Paid volunteer time
- Referral programme
- Sick pay
Schedule:
- Day shift
- Monday to Friday
Supplemental pay types:
- Performance bonus
**Education**:
- Bachelor's (required)
**Experience**:
- Market research: 2 years (required)
Ability to Commute:
- Spalding
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