Regional Sales Manager

4 weeks ago

London, United Kingdom Asahi UK Ltd Full time

Company description:
Nectar Imports (part of Asahi UK) are the South's leading drinks distributor to the On Trade. Leading with Asahi’s range of Super Premium brands, Nectar will be the leading composite supplier of premium drinks to the Free On Trade in the South of England.Backed up by the best industry service standards you will find, Nectar really do deliver more and have an enviable reputation.

Job description:
We are recruiting for an exciting **Regional Sales Manager** opportunity in our **Nectar Sales** team.

As Regional Sales Manager you will lead, manage and develop a regional Field Sales team at Nectar Imports, covering the **London and surrounding areas**.The Regional Sales Manager (RSM) must identify suitable territories, recruit new team members and develop and implement Field Sales organisational processes and guidelines. In a sales target and result led environment,the RSM must focus on developing the team’s competencies and manage their performance in order to increase distribution of AUK’s draught and packaged products, maximise a full composite offer in each customer to retain and develop existing and new business.

You will have full commercial P&L ownership and responsibility for approving commercial deals within the guidelines as well as ensuring ongoing governance of these policies. The RSM must ensure that the team are communicating and cooperating with the restof the Nectar and Asahi UK organisation and 3rd party supplier partners in the region. Free Trade Sales is a key talent pool for the AUK organisation and the RSM develops the next generation of Key Account and National Account Managers.

**Key accountabilities**

The Regional Sales Manager is responsible for the following key outputs and accountabilities:

- Lead the performance of a remote team to ensure they are motivated and empowered in taking ownership of individual goals set.
- Coach and develop team competencies to achieve full potential in current role and to prepare individuals for future roles across AUK.
- Recruit and train high calibre account managers to build future capability within AUK.
- Responsibility for the management and development of the regional commercial P&L.
- Formulate and execute the regional strategic plan in order to deliver commercial growth leading with AUK’s Super Premium brands.
- Responsible for managing, maintaining and growing existing free trade draught distribution and composite category growth.
- Delivery of the brand activation plan across the full portfolio driving visibility, ROS and the perfect brand experience for consumers in independent outlets.
- Establish processes and control operational standards to report against key metrics with afocus on continuous improvement and actions in the Commercial Review Process.
- Specific responsibility for building and maintaining key account relationships. These should include; Key Multiple Groups, Opinion forming outlets in region, strategic supplier contacts.
- Ensure opportunities for proposals to customers are maximised and negotiate where necessary for mutual financial benefit.
- Encourage team members to resolve customer issues; deal with problem if escalated.
- Ensure that mutually beneficial relationships exist with our current draught customer base to drive incremental volumes.
- Facilitate cooperative work between the AUK Field Sales Team, Future Growth Team and Nectar’s internal functions of Customer Services, Finance, Category and Marketing.
- Be an ambassador for Nectar/AUK across the region and internally for AUK, communicating the team’s successes and sharing best practice.
- Build relationships with Key Stakeholders to ensure effective cross functional working with other sales channels, trade marketing, finance, DTS, PRGM and brands.
- Finance: Ensure Commercial Investment Budgets are utilised to maximise ROI.
- Monitor and authorise team expenses and investments to ensure financial control on all expenditure.

**Experience required**
- Experience of working with a team either directly or indirectly to drive strong commercial results.
- A track record of building superior customer relationships & building a strategic customer contact strategy and network.
- Structured selling skills combined with strong drive and energy.
- Negotiating contracts & commercial investment to deliver company & brand goals.
- Relevant commercial sales responsibility in a successful FMCG business at National Account Manager level.
- Ability to take the initiative, explore and deliver new business opportunities.
- Manages & scrutinises budgets for account base, demonstrates ability to target spend within customer portfolio to maximise P&L opportunities.
- Great communication skills coupled with a willingness to engage and deliver a super premium agenda.

**Key attributes of the successful person**
- Experience of working with a team either directly or indirectly to drive strong commercial results.
- A track record of building superior customer relationships & building a strategic customer contact strategy and network.
- Structured selling skills combined with strong drive and energy.
- Negotiating contracts & commercial investment to deliver company & brand goals.
- Relevant commercial sales responsibility in a successful FMCG business at NAM level.
- Ability to take the initiative, explore and deliver new business opportunities.
- Manages & scrutinises budgets for account base, demonstrates ability to target spend within customer portfolio to maximise P&L opportunities.
- Great communication skills coupled with a willingness to engage and deliver a super premium agenda.

We offer:
**On offer is a competitive basic salary plus generous benefits package inclusive of,**
- Car allowance
- Annual bonus
- Pension
- Life assurance
- 25 days’ holiday

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