SEO Strategist

4 weeks ago

London, United Kingdom ProWritingAid Full time

At ProWritingAid, our mission is to help people become better writers so they can share their ideas, stories, and knowledge.

Words shape the world, and we have a unique opportunity to help shape and improve those words. If you love inspiring, educating, and helping people, then this is the right place for you. You'll be helping not only our users but also the millions of children and adults inspired by their words.

We're a 100% remote team spread across more than ten countries brought together by a love of language. By focusing on sustainable growth and the happiness of our team, we've been in business for over 8 years and are still growing strongly without any VC funding.

**Responsibilities**:

- Lead all SEO efforts at ProWritingAid (create and implement direction/strategies).
- Aim to help ProWritingAid achieve 10m monthly organic traffic and more.
- Educate and train the Blog Manager and whole content team on on-page SEO
- Work with developers, the Product Manager and Paid Manager to further boost marketing efforts

**Experience**:

- 3-5+ Years in SEO (but we care more about results than X number of years on a CV)
- Experience in on-page: Competitor & KW research, creating content briefs, re-optimizing and monitoring performance, and creating silos.
- Be able to provide t-shirt sizing forecasts on ROI on organic traffic and sign ups via KW research.
- Experience in off-page: managing backlink/Digital PR agencies, creating and implementing backlink strategies (please show examples of results)
- Experience in Technical SEO: being able to work with and brief developers (not just following a downloaded checklist, but be able to pick and choose what is most important to improve/fix).
- Experience in mentoring other team mates and championing SEO to the company as a whole
- Conduct SEO testing on a regular basis to know what really works and what doesn't. Not just reiterating what other SEOs think works from LinkedIn or blogs.
- Report on SEO performance using simple English that everyone can understand. No hiding behind jargon.
- Friendly, personable and able to motivate teams (no corporate BS or politics. These soft skills are equally important as the hard skills.)

**We'll love you even more if you have**:

- Love reading books and like creative writing
- Created websites/blogs as side hobbies and monetized them successfully (via ads or affiliate marketing)
- Have used ProWritingAid or other writing tool
- Experience in SaaS

**How you'll grow**:

- Happiness—we believe that the happier you are, the more productive you'll be, so we focus on optimizing for employee happiness though wellbeing coaching and stress-reducing workflow management. Everyone can be happy if they're doing the things that give them joy.
- Opportunities to mentor and coach other team members—everyone has something to teach others. We actively encourage mentoring, pairing, and coaching. It's also a great way to get to know your colleagues better.
- Confidence—we believe that good decisions require different perspectives. We encourage everyone to contribute to the improvement of the product and company. You can be assured of a receptive and encouraging environment.

**What we offer you**:

- Remote/flexible working—You can work from wherever (and whenever) you are happiest. The company is UK-registered, but we have employees in more than 10 countries.
- Clever people/hard problems—You will work with some of the most talented people in our industry. Language processing is one of the hardest problems in AI so there are plenty of unsolved issues for you to get stuck into. Our projects require innovation and creativity — not your regular "done that, repeat" stuff.
- Make a difference—You get to work on a real-world problem and make a positive impact on wordsmiths around the world. Our users love the product, but there’s still a lot we can do.
- A small but agile company—ProWritingAid is a fast-growing, yet nimble company, so your work is always delivered to our users and has a visible impact.
- Competitive package—We always pay you what they are really worth (range depending on experience).
- Annual meet up somewhere fun—Every year we bring the full company together to plan, learn and play Last time we met up in Granada, Spain and ate so much we had to have two seats on the plane home.

**Benefits**:

- Annual Bonus Scheme
- Share Options Available
- Pension Contributions
- Flexible Holiday Allowance

We’re an equal-opportunity employer genuinely committed to building a diverse team, and to fostering the type of inclusive environment in which diversity thrives. “Where all think alike, no one thinks very much.”― Walter Lippmann

**Hours of work**:
40 hours/week. Please note that we are a fully-remote company so all applicants must be prepared to work independently from their own space. You can work from wherever (and whenever) you are happiest.

**_How to apply_**:

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