Head of Marketing
6 months ago
We are looking for an experienced and hands-on marketing leader who will own and lead our communication strategy, positioning and messaging, ensuring we are delivering the right message to the right audience.
You will help us define how we go to market and how to create meaningful campaign strategies, sales enablement tools, product launches and how to create an outstanding product value proposition.
This is a perfect role for a consumer-focused strategic thinker that is not afraid to lead by example, raise the bar, write content pieces or drive communication excellence to the next level.
We value getting things done over rigid processes so you will work well with others, knowing when to get consensus and when to push for closure with decisiveness.
**Responsibilities**:
- Own and lead Ultraleap’s global marketing and communication strategy
- Develop and refine the products’ positioning and messaging in a compelling way that effectively communicates the unique value proposition
- Partner with Product and Business Development teams to drive a successful customer engagement strategy that ensures that Ultraleap’s brand, vision and identity is reinforced and awareness is increased
- Work with and manage an external agency, managing media strategy, messaging, PR and content pieces that drive engagement and value to the business
- Lead and provide the vision for a small marketing team that owns a wide range of marketing activities including:
- A global events calendar including speaking opportunities
- Overseeing all digital marketing activities including e-commerce and social media channels
- Securing effective editorial coverage in line with the product roadmap and corporate objectives
- Wider PR and content marketing activities, including whitepapers, blogs, contributed articles, videos, press releases etc
- Define and track key performance indicators for product and marketing, adjusting activities and delivering performance reports to senior leadership
Experience and Skill-set
- Proven experience within a marketing leadership role, preferably within a consumer technology business
- Excellent written, presentation and verbal communication skills, including the ability to communicate complex concepts clearly and simply
- Know how to do more with less within a scale-up environment
- Proven ability to work effectively and influence others in a cross-functional, team environment
- Proven track record of successfully launching and scaling products in competitive markets.
- Bachelor's degree in Marketing, Business, or related field. MBA preferred
- Ability to exercise sound business judgment and thrive in a fast-paced, dynamic scale-up environment
General Information
- Some international travel is required
About Ultraleap
Imagine a world where you interact with the world in the most seamless and natural way you can: using your hands.
Ultraleap’s world-leading computer vision, AI and machine learning products enable you to engage with the digital world naturally - without touching surfaces.
No touchscreens. No controllers. From enhancing XR and fully immersive AR experiences to real world car augmented display interfaces, Ultraleap powers natural, safe and effortless digital interaction in an increasingly connected world.
Ultraleap Values
**Passion for Excellence**: We value excellence in everything we do, from our products to our delivery and customer service. We are the number one choice for our customers and are known for delivering what we promise to each other, to customers and to investors.
**Restless Innovators**: Creativity and invention are key to our success. We are not satisfied with the status quo. We look for novel solutions that give us a competitive advantage. The 'normal way' something is done is not always the right way for us.
**Open and Inclusive**: We strive to build an open and inclusive culture. This applies to everything we do; from our interactions with each other, to our decision making and communication. We believe that diverse groups produce better solutions.
**Winning Together**: We recognise that individual success is built upon a team effort. We acknowledge each other’s achievements and celebrate them together. Accountability and collaboration go hand in hand and make us stronger as an organisation.
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