Copywriter and Content Marketing Associate

1 month ago


Edinburgh, United Kingdom NatWest Boxed Full time

Our people work differently depending on their jobs and needs. From hybrid working to flexible hours, we have plenty of options that help our people to thrive.

This role is based in the United Kingdom and as such all normal working days must be carried out in the United Kingdom.

Join us as a Copywriter and Content Marketing Associate
- You’ll be supporting online content marketing initiatives, creating attractive and engaging product and thought leadership content.
- Your work will play an important part in driving our brand awareness and helping us to meet our marketing business goals

**What you'll do**:
In this key role, you’ll be researching and creating product marketing and though leadership content according to content marketing strategies. Day-to-day, we’ll look to produce high quality content and gather quality lead generation. You’ll also be working closely with communications stakeholders to agree, prioritise and deliver a programme of PR and social media initiatives.

Your duties will include:

- Analysing content performance metrics and improving digital content effectiveness and experiences across all digital marketing channels and campaigns
- Reviewing and making sure that the content creation complies with applicable laws, regulations and policies
- Planning our external communications and managing our social media channels and creating new channels
- Overseeing external benchmarking activity and sharing knowledge across the marketing function

**The skills you'll need**:
We’re looking for someone with significant experience in copywriting and delivering content. You’ll have good communication skills, as you’ll need to manage relationships with external suppliers of communications-related services. And you’ll have the ability to deliver programme milestones on time and against challenging deadlines.

You’ll also need:

- Knowledge of financial services and fintech trends
- A sound understanding of communications and strong copywriting skills
- Strong knowledge of new social media technologies
- An understanding of internal communications practice and principles
- Experience of external supplier selection and management


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