Marketing Executive

3 weeks ago


Newcastle upon Tyne, United Kingdom Connected Energy Full time

We're looking for a marketing professional with creative flair, a keen eye for detail and at least two years of experience in a similar, fast-paced role. Our company is in scale-up mode so marketing the benefits of our product and services will be critical as we grow. You’ll play a key role in helping us tell our story by creating compelling campaigns and activity for our award-winning company.

As the Marketing Executive, you will play a key role in helping us achieve our mission by supporting the delivery of strategic, planned and engaging marketing activity that meets the needs of our customers, stakeholders and colleagues.

We focus on a B2B audience, so you will be responsible for helping us create tactical plans at each stage of the customer journey to support lead generation and increase brand awareness of our product in the UK and Europe.

You’ll get the opportunity to get involved in many aspects of marketing, so you’ll already have a good working knowledge of a range of tactics. But don’t worry - we don’t expect you to be an expert in everything - you’ll also be working alongside our senior marketing executive and head of marketing. As we’re a growing team, you’ll have the opportunity to be there at the start of our scale-up journey, giving you lots of experience and opportunities to be creative across a range of channels.

**Responsibilities**:

- Contribute to the planning and implementation of integrated marketing campaigns, that reach and engage with our target audiences, from initial concept through to completion
- Assist in the evaluation of campaigns and the selection of appropriate marketing channels for future activity
- Create engaging and informative content across various platforms, including blog articles, thought pieces, case studies, brochures and website copy
- Work with our PR agency to develop new story ideas and recommend suitable placements
- Plan and implementing a series of events - both offline and online
- Implement a customer relationship management plan to understand market needs and customer requirements
- Keep on top of industry trends and competitors
- Provide wider support to the marketing and sales team
- Support the development of our internal communications strategy

This role could be for you if you have:

- A marketing degree or relevant professional qualification
- At least two years of experience in a marketing role - at least one of those in a B2B environment
- Demonstrable experience in creating and executing engaging campaigns across multiple channels
- Excellent copywriting and proofreading skills
- The ability to convey technical messages in a clear and compelling way
- A willingness to think creatively and contribute towards fresh marketing ideas
- Experience in campaign evaluation
- Great attention to detail
- An ambition to grow your marketing career
- An interest in sustainability and energy transformation: working knowledge of these sectors would be advantageous.

**Salary**: £28,000.00-£30,000.00 per year

**Benefits**:

- Company pension
- Cycle to work scheme
- Sick pay
- Work from home

Schedule:

- Monday to Friday

Ability to commute/relocate:

- Newcastle upon Tyne, NE4 5TF: reliably commute or plan to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Marketing: 2 years (required)
- B2B marketing: 1 year (required)
- Copywriting: 1 year (required)

Work Location: Hybrid remote in Newcastle upon Tyne, NE4 5TF

Application deadline: 07/04/2023



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