Senior Communications Officer G12

3 weeks ago


Milton Keynes, United Kingdom Motor Insurers' Bureau Full time

Job Role

Our Senior Communications officer role is responsible for delivering internal and external communications and campaigns for MIB and IFB brands across a wide range of channels including social, web, print and media relations.

Key Outputs
- Work with the Engagement team and stakeholders across the organisation to help deliver engaging communications on a range of projects and campaigns
- Responsible for delivering and evaluating selected digital marketing campaigns, working with our in-house content team and digital agency
- Create social media activity that engages stakeholders and consumers and supports strategic and campaign objectives
- Joint responsibility with other Senior Officers for creating and publishing content on MIB and IFB’s digital channels, including websites and intranet, both proactively and reactively
- Source, research, write and secure approval for content for campaigns, publications, statements, press releases etc
- Take joint responsibility with other Senior Officers (press office rota) for managing MIB and IFB’s press office, responding efficiently and effectively to media enquiries, pitching stories to journalists, briefing spokespeople, and producing reports on media performance
- Conduct interviews and write up real life stories of victims of uninsured and hit-and-run drivers as part of MIB’s storytelling programme
- Be a champion of MIB and IFB brands, leading by example with consistent use of brand identity, tone of voice and writing style

Relationships

Qualifications and Education

Skills and Knowledge
- Educated to degree level or equivalent experience
- Experience of using a wide variety of digital channels and platforms, including both organic and paid-for content
- Experience of running paid digital campaigns across socials, GDN and PPC
- Ability to drive medium scale campaigns from concept to realisation
- Experience of press office operations, processes and management
- Confidence to engage with internal and external stakeholders at all levels
- Solid analysis and evaluation skills and use of results to improve existing and inform new communications and future campaigns
- Excellent copywriting and editing skills across all media types eg print, digital, social etc
- Ability to create content that promotes audience interaction, increases audience presence on company sites, and encourages audience participation
- Strong knowledge of writing SEO friendly content for the web and working with content management systems and analytic tools
- Passion and understanding of purpose-led brands and showcasing impact to different stakeholders
- Ability to identify and develop a great story

12 month FTC
Salary circa £40,000 depending on experience
35 hours per week
IT kit supplied to you
£320 (before tax) start up allowance
Hybrid working from our office in Milton Keynes, MK14
Other Benefits include:
Contributory Group Stakeholder Personal pension scheme
Life Assurance
Employee Incentive Scheme
25 days holiday (plus public holidays)
Newly refurbished office environment
Holiday purchase scheme
Sports and Social Club
Employee Assistance Programme

**Benefits**:
Contract TypeFixed Term Applications Close Date26 Mar 2023



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