PPC Specialist 10141

PPC Specialist

£26-33k + Excellent Benefits

Fareham

VR/10141

This is an exciting new role, working for a well-established digital marketing agency with an excellent reputation and reach. Well suited to an experienced PPC specialist with an agency background who is eager to learn and develop within a supportive, fun environment

Your role will involve:

- Planning, developing, implementing, tracking and optimising all paid marketing campaigns and channels
- Creating and building campaign strategy, research keywords, analysing competitors and continuous testing and optimisation
- Maintaining and monitoring keyword bids, daily and monthly budget caps, impression share, quality score and all top-level account metrics
- Generating new paid search campaigns, ad groups, and accounts and aiding in the creation of new paid search marketing initiatives
- Landing page optimisation / implementation, creative copy testing and optimisation
- Carrying out competitor analysis
- Providing recommendations and executing strategies for keyword opportunities, campaign structuring, targeting, and all facets of paid search following corporate objectives
- Creating reports for management and clients
- Monitoring and administering web analytics dashboards, reports and essential reporting tools, and highlighting areas of importance
- Implementation of A/B, splits and multivariate testing across all accounts
- Experience in PPC Management, ideally gained within an agency
- Content development and optimisation
- Solid working knowledge of Google, GDN and Bing
- In-depth reporting and analysis
- Excellent Organisational skills
- Outstanding written and verbal communication and literacy skills
- Must have the ability to work well independently and as part of a team

**Job Types**: Full-time, Permanent

**Salary**: £26,000.00-£33,000.00 per year

**Benefits**:

- Company pension

Schedule:

- Monday to Friday

Ability to commute/relocate:

- Fareham: reliably commute or plan to relocate before starting work (required)

**Experience**:

- PPC: 1 year (preferred)
- Google AdWords: 1 year (preferred)

Work Location: In person