Social Media Lead

4 days ago


Stratford Enterprise Park, United Kingdom AF Selection Full time

One of Warwickshire’s most prestigious and successful marketing agencies are searching for a Social Media Superstar to support the day-to-day management of paid social activity. You will be responsible for helping to develop social strategies, building campaigns,activation, optimising and reporting.

The Role

Your Responsibilities will include developing paid social strategies, aligned with wider integrated campaigns. Creating and activating paid social campaigns across all major social platforms, Meta (Facebook, Instagram) LinkedIn, Twitter, TikTok, and Pinterest.You will monitor and report on paid and organic social media performance using tools such as GoogleAnalytics and specific social media platform analytics and update weekly, monthly and quarterly reports as part of the integrated channel reporting.

You’ll manage budget allocation and daily campaign optimisation, align all content and copy across social channels to ensure a consistent message across the entire customer journey (search, display, social, ATL), develop and manage monthly organic contentcalendar.

In addition you’ll perform A/B tests to ensure continual optimisation of campaigns, conduct competitor analysis across clients in order to positively challenge clients and refine the strategy and support new business opportunities and pitches, providingpaid social media strategy and insight

What We’re looking for

As the agency’s Social Media Lead you will ideally need 2 + years’ experience in a similar social media role, ideally within B2C and B2B. Be experienced in paid social campaigns using Meta Business Suite (Facebook and LinkedIn) and LinkedIn Campaign Managerand it would be desirable to have experience in Twitter Ads, TikTok for Business and Pinterest Ads.

You must have a strong understanding of key social media channels and creative best practices have creative flair for contributing new and innovative ideas with strong copywriting skills and an eye for detail. Also good verbal and written communication skills,both with clients and internally, strong organisation skills with the ability to multi-task in a fast-paced environment and be proficient with Microsoft Office (primarily Excel and PowerPoint)

What’s on offer

Hybrid working, a salary up to £33k but there may be some wriggle room for the perfect match and you'll be part of a vibrant, friendly team. Please don't delay in sending your CV to Debra via the link.


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