Content Marketing Specialist

2 weeks ago


London, United Kingdom APPRENTIFY GROUP Full time

Opportunity information

Salary £27000 per year
Duration 13 months
Advert closing date 31/07/2023

Description

This role will be part of the content marketing team responsible for creating and executing world-class content marketing plans. The role will work with our content marketing managers, regional marketing teams and ABM marketers to create impactful and engaging content.

You will be part of a content team that produces engaging quality content that speaks to our global audiences and boosts engagement with our brand.

**Key Responsibilities**:

- Write corporate editorials, blog posts and marketing copy to promote our products and services
- Partner with research and consulting teams to generate new content marketing ideas to promote industry-related topics
- Work with senior content marketers to deliver our Thought Leadership marketing programme
- Collaborate with creative services, product marketing and our research business to produce high-quality content
- Contribute to the global editorial calendar, coordinating with social media and PR teams to ensure timely publication
- Proofread, re-structure and edit articles by other marketers, optimising written pieces to increase user engagement.
- Optimise content considering SEO and Google Analytics
- Analyse web traffic metrics to find opportunities for improving performance
- Support in the development of podcasts and video content
- Publish newsletters and weekly blogs

Entry requirements
- 5 GCSEs grade A*-C/9-4 or equivalent (including English and Maths)
- Educated to degree level

**You will have**:

- A proven interest in Content Marketing
- An interest in working within a global B2B environment
- Interest in content creation and emerging content trends
- Possess excellent communication and writing skills in English - ideally a natural talent for content marketing
- Have excellent interpersonal skills, ability to influence peers
- Be able to demonstrate experience in stakeholder management
- Have the ability to think creatively and with strong problem-solving skills
- Possess a proven track record of success both within education and the workplace
- Be energetic, eager, ambitious and have a genuine interest in developing and growing

Training to be provided

Things to consider
- Flexible working
- Supportive culture where employee’s physical and mental well-being are very important
- Access to a broad range of training and learning opportunities
- Brand new, prestigious office space at 22 Bishopsgate
- Healthcare, flexible benefits package including the ability to purchase additional annual leave
- Annual leave 25 days

Skills required

Future prospects

Hours per week 37.5
Working week Monday - Friday 9am-5pm
Apprenticeship standard Content creator (Level 3)

London, Greater London, England, EC2N 4BQ



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