Digital Copywriter
2 weeks ago
Job Advert
**Purpose**:
**Primary Responsibilities**:
The CRM design process is well run but we need someone who can prioritise there own work, manage tight deadlines and uses a bit of initiative. We need someone who can be creative inside guidelines and someone who can follow a brief.
- Be adaptable to write in conjunction with the latest technology, such as personalisation and AI.
- Create concepts with copy and be willing to articulate why you choose that directions.
- Work as part of a team with designers and developers to be agile and collaborative.
- Give frequent updates to aid project management in a fast paced environment.
- Develop copy standards and tone of voice for the channel and be it's guardian.
- Be your own proof-reader. Make sure your work is good to go out every time you write.
- Be open to copy requirements from all over the business. Take your own brief and work directly with the stakeholder.
- Have an understanding of digital marketing in general and other digital channels. Web in particular.
- An understanding of SEO desirable.
**Lateral Relationships**:
- CRM
- Loyalty
- CCFB
- POS
- CRM Design
- Web Design
- BrandComms
**Potential Reporting Relationships**:
- CRM Design manager
- Senior Manager, Digital Design
**KRA & Performance Measures**:
- Ad Hoc work delivery
- CRM work delivery
- CRM performance stats
**Essential Skills**:
- Time management
- Self starter
- Clear communicator
- Expert writing skills
- Understanding of digital journeys
- Ability to work at pace
- Proof-reading other's work
- Understanding of SEO
- Attention to detail
- Creativity
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