Marketing Manager
4 weeks ago
Our client, the UK's leading excavator attachment specialists, are currently looking for a Marketing Manager to join their highly successful, family-run business.
**The Role**
As Marketing Manager, you will be responsible for developing and executing all marketing strategy/planning and communications activity including brand management, events, e-shots, website maintenance, social media, marketing collateral, PR and internal communications.This is a standalone marketing role in a busy sales department.
**Responsibilities include**:
- Day to day management of all marketing and communications activity
- To implement the marketing strategy
- Develop and initiate education material and processes to sales and dealer network
- Social media management - creating creative and engaging content
- Google My Business
- Google Ads campaign
- Web page optimisation
- Shopify - web shop management and promotion
- Maintaining and managing website (using the CMS) and other online content
- Drive traffic online using SEO and web-related campaigns
- New product launch campaigns (inc. social media, PR, sales collateral development)
- Assisting with the creation of sales literature and presentations (generic & bespoke)
- Arranging promotional events
- Brand management
- Assisting Sales Director in writing reports and analysing data
- Budget management
- External supplier management
- **Must** have previous experience in a B2B marketing role
- Experience of digital marketing, including knowledge of SEO
- Professional, personable and committed
- At least 3+ years experience in marketing
- Marketing qualification preferred
- Construction industry experience ideal but not essential
This is a full-time, permanent role, office-based in Billingshurst.
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