Group Head of Digital

4 days ago

London, United Kingdom Odeon Full time

**Job Purpose**:
To design and lead the strategic roadmap to transform ODEON Cinema Group’s (OCG) digital channels across Europe, building the case for investment in digital capabilities to drive data-driven guest experience management This is a key leadership role within a respected, dynamic Commercial team, driving growth through our purpose of making movies better for our guests.

**Key Accountabilities**:

- Lead the design and development of OCG’s digital strategy in collaboration with IT, Commercial and Operations colleagues across all territories, building the case for investment in transformative digital capabilities to drive a data-driven guest experience
- Develop a common roadmap for digital tools & enablers across OCG in collaboration with our lead technology partner, aligned to driving value through the guest journey (acquisition, upsell, loyalty & retention)
- Lead and project manage multiple digital & membership workstreams to a defined scope, schedule and budget, delivering measurable commercial outcomes
- Lead and manage a consistent OCG-wide scorecard of digital and membership metrics which drive relevant insight-led actions across consumer targeting, SEO, UX, conversion, cross-sell/up-sell, data capture & loyalty
- Ensure territory digital & membership teams are working with the right tools, budgets, common vendors & agencies in collaboration with IT, Finance and Procurement
- Drive OCG’s approach to digital partner marketing and data sharing with Studio and B2B partners, to maximise the monetisation of our data.
- Effectively manage key stakeholders across OCG group, particularly IT architecture, and territory functions to promote the digital agenda and orchestrate its execution.

**Skills**:

- Significant experience in digital transformation, product, marketing & loyalty, ideally gained at well-known service brands with sizeable databases and multiple customer touchpoints
- A driven and agile self-starter, able to work well both independently and as part of a team.
- Project management and 360 change management skills
- Experience of working across Europe +/or working with different cultures.
- A strategic thinker, able to navigate ambiguity, assimilate information and communicate solutions in a compelling way.
- Solid organisational skills including attention to detail with a completer/finisher mindset and strong multitasking skills.
- Data driven and analytical, and commercially sound, with a solid understanding of business & channel performance and results driven.
- Ability to operate at both a strategic and tactical level and communicate effectively to a wide range of stakeholders, building strong relationships.
- Leadership skills, ability to set high standards and lead by example.

**Living Our Values**
Fun-Passion:
I empower innovation across the organisation and ensure people have the tools and support to embrace brilliant ideas that improve what we offer

Trust-Respect:
I respect others’ points of view and empower my teams to trial new ideas, make the right decisions and deliver on our strategy

Quality-Service:
I use innovative solutions to drive impeccable service and ensure all guests have an inspiring experience with us

Co-operation-Accountability:
I positively challenge managers to make sure we’re delivering on our strategy and

achieving the right business outcomes

Strategic Leadership:
I translate my understanding of our business and stakeholders to create compelling and sustainable business propositions

Inspirational Leadership:
I put structures in place to facilitate business-wide collaboration and knowledge sharing

Change Leadership:
I challenge and support our business to maintain high standards and outperform expectations whenever possible

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