Head of Marketing

6 months ago

Manchester, United Kingdom CloudM Full time

CloudM is an award-winning SaaS company whose humble beginnings in Manchester have grown into a global business in just a few short years.

We have a brilliant team of more than 90 people in locations such as Manchester, Europe and USA. We are still growing, and that means we need more brilliant people who share our ambition to join our team.

Join the Cloud revolution. Join CloudM.

**Role Overview**:
We are seeking a driven, innovative, and energetic marketing leader, with a talent for getting things done.

This individual is a team player, responsible for the scalable and repeatable process of creating a sales pipeline by guiding leads from top of the funnel through to sales conversion. You will oversee key aspects of our marketing strategy to achieve revenue goals that support the company’s fast-paced growth. This includes business development, digital marketing, brand marketing and channel marketing.

**Responsibilities**:

- Drive team to maximise pipeline creation across multiple channels; including outbound and inbound.
- Own the lead qualification and follow-up process across marketing and sales.
- Coordinate with sales leaders to optimise workflows for marketing / sales conversion.
- Manage a team of 6+ talented individuals.
- Develop and execute a long-term marketing strategy for the whole business.
- Foster cross-departmental collaboration for new growth marketing opportunities.
- Enforce impeccable data integrity and timely synchronisation within Salesforce and Hubspot.
- Liaise with the CRO to report on internal marketing KPIs.

**Key Skills and Experience**:

- 5+ years working in B2B SaaS.
- Expert knowledge in two of the following disciplines: business development, digital marketing, events execution, channel marketing.
- Proven track record fostering productive relationships across diverse business units.
- Ability to navigate ambiguity and manage competing priorities.
- Excellent communication skills: verbal, written, and presentation.
- Strong analytical skills.

If you are a results-driven and experienced marketing leader who is passionate about driving business growth through effective marketing strategies, we encourage you to apply.

**CloudM Culture**:
We are a company consisting of old hands and new faces, all with a passion for technology’s power to simplify. We are developers, designers, marketers and innovators.

We are constantly trying new things, and sometimes getting it wrong. Which is good, as innovation never came from perfection. We work quickly to keep pace with the industry we’re in. We’re proactive, not reactive, and have been that way since day one. We want to have the answers when our customers ask us questions.

CloudM is a remote-first organisation. This means we are not limited to one geographical location. We are committed to attracting and developing a diverse workforce, seeing individual differences as opportunities for innovation and growth. Our company is about culture-add, not culture-fit.

Our DE&I (Diversity, Equity and Inclusion) strategy is ingrained in everything we do here at CloudM. From recruitment and employee engagement to our EVP (Employee Value Proposition). We use gender bias decoders to check our job listings are inclusive and post on LGBTQ+ and neurodiverse job boards for our recruitment. Our EVP includes flexible working hours (we believe flexible working should be the norm, not the exception), generous family leave pay (commonly known as maternity/paternity/adoption leave), EAP (Employee Assistance Program) and mental health first aiders. All of this helps with our team’s work-life balance, removing barriers to childcare or caring for relatives and pets. Our team can do the school run or even go to the gym in the middle of the day. We are trying to build a culture of flexibility and inclusivity for the long term.

**What CloudM can offer you**:

- Private health care
- Private dental care
- Company contributed pension (matched up to 5%)
- Unlimited paid holiday
- Flexible working
- 10 paid sick days
- Optical care
- Death in service, 4 x your annual salary
- Employee Assistance Program (EAP)
- Cycle to work scheme
- Tech scheme (Salary sacrifice, CloudM can loan you up to £1,000.00 for tech equipment)
- Paid certifications and qualifications
- Birthdays off
- Financial wellbeing advisor
- Opportunity to develop within a fast-growing tech business with an ambitious year-on-year growth trajectory
- Market-leading parental leave policies
- Various wellbeing initiatives
- Exclusive access to discounts & rewards programmes, including Gym membership
- High-spec equipment (laptops, phones, etc.)
- £250 towards your remote work station

**Location**:
Remote-based role. However, within commutable distance to Manchester would be desirable for the odd team-building activity / meeting.

**Environmental & Social Responsibility**:
Our business strives to progress our industry as a whole and are using the **B Corporation** framework to continuou

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