Marketing Assistant

3 months ago

Leeds, United Kingdom Fuel Card Services Full time

Reporting to the Website Marketing Manager, the Marketing Assistant will assist in maintaining and updating the company website, as well as optimising the site for conversions through an iterative data-driven test and learn approach. This role will also be responsible for creating collateral for our different products and internal communications. The role will require collaboration within the Marketing Team and a wide variety of internal departments and external agencies.

**Key Responsibilities**
- Monitor daily conversion rates and sales targets, and how to meet them through CRO and UX - from data-driven ideation, execution, reporting and analysis.
- Understand where and how traffic is being driven to our site and how to deliver a seamless, conversion-driven experience on site.
- Work closely with other teams who are driving traffic to the website e.g. building campaign landing pages.
- Update website e.g. new products, product changes.
- Create and publish content on website and social channels.
- Implement technical SEO recommendations.
- Assist with day-to-day marketing tasks and liaise with other departments to assist with internal communications.

**Requirements**:

- A knowledge and interest in digital marketing with a strong willingness to learn.
- Preferably have experience with a CMS (Wordpress, Wix etc) and graphic design tools e.g. Canva, Adobe Photoshop & Illustrator.
- Knowledge of SEO and CRO.
- Knowledge of HTML and CSS is beneficial but not essential.
- Organised team player with a can-do attitude, who can communicate and collaborate across departments and levels of the organization.
- Attention to detail and effective time management skills.

**Benefits**
- Hybrid working - 3 days on site and 2 from home
- An additional day annual leave for your birthday
- Free breakfast
- Early Friday finish - 2:45pm
- Fun, supportive working environment
- Dress down office
- Pension
- 4 x salary life assurance

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