Marketing Communications Consultant

4 months ago

Peterborough, United Kingdom Caterpillar Full time

**Career Area**:
Marketing

**Your Work Shapes the World at Caterpillar Inc.**

When you join Caterpillar, you're joining a global team who cares not just about the work we do - but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here - we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.

**Job Title**:Marketing Communications Consultant - Digital Marketing

**Salary/Grade: £45k - £68k**

**Location**: Peterborough

**Benefits**:

- 25 days annual leave,
- Up to 10% bonus
- Contributory pension scheme - Caterpillar will double the employee's contribution Up to 10%
- Contributory share scheme - Caterpillar will match 50% of the employee's contribution.
- Optional flexible benefits including access to health and dental care plans for family members, EV car lease, holiday purchase.

**Flexible working arrangements will be considered for this role, in-line with the needs of the business.**

**Sponsorship & Relocation is not supported for this role **.**

**About IPSD**:
**Job Purpose**:
This position will act as a key digital marketing enabler within the Global Marketing Communications team for IPSD. The Marketing Communications Consultant - Digital Marketing will help support IPSD’s marketing campaigns and activities for the Perkins and Cat brands, their marketing initiatives, engine ranges, parts portfolio, and product support initiatives.

**Job Opportunity**:
An exciting opportunity to support the digital marketing of two global brands, Perkins and Cat, playing a key role in the development of new and innovative methods of interacting with key customer segments around the world.

They will have a key role in the development of the division’s use of digital platforms and tools to drive sales growth with the engines and parts arenas, as well as contributing to the success of the leads and opportunities pipeline for the business online.

This person will play a key role in the development of new and innovative methods of communicating with key customer groups around the world, delivering global marketing campaigns, multi-media project, parts marketing initiatives and management of third-party agencies. You will closely with cross functional team members as well as wider Marketing and Services teams across the Caterpillar enterprise. You will work alongside the Regional Marketing team to provide support for digital campaigns and creative agencies to promote the Perkins and Cat brands, parts marketing initiatives and engine ranges.

**What You Will Do**:

- Work with Web Analytics team to measure and report on digital marketing performance and use this data to drive continuous improvement.
- Build strong relationships with Digital Services across the Caterpillar Enterprise, ensuring that our divisions requirements are built into corporate initiatives and to leverage corporate digital tools and initiatives that can be implemented within the Division.
- Advocate digital marketing best practices.
- Ensure that corporate, distributor and dealer marketing material is in line with corporate brand standards.
- Develop relationships with digital agencies / vendors and be involved in vendor selection process.
- Play a key role in supporting the Global Communications team with the delivery of major new marketing initiatives.
- Communicate strategic and tactical initiatives to project stakeholders including senior management where appropriate.
- Assess new digital platform technologies, tools and techniques and regularly review in line with strategy for best fit for the business, including social channels.
- Build relationships with other Marketing Teams across the Caterpillar Enterprise, sharing best practice and utilizing corporate solutions for the benefit of the Perkins and Cat Industrial engine brands.

**What you will have**:
Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions.

Level Working Knowledge:

- Communicates the importance of customer needs/expectations and commits to resolving them.
- Researches and verifies customer needs and expectations.
- Meets regularly with customers to understand their wants, needs and expectations.

Collaborating: Knowledge of collaborative techniques; ability to work with a variety of individuals and groups in a constructive and collaborative manner.

Level Working Knowledge:

- Demonstrates experience participating in productive collaborative processes.
- Under guidance, initiates collaborative meetings.
- Helps promote collaboration across generations, functions, regions, and levels.
- Helps solve business problems and meet business goals through collaborative processe

  • Marketing Consultant

    4 months ago

    Peterborough, United Kingdom Caterpillar Full time

    **Career Area**:Marketing / Sales / Product Support**: **Job Title**:Marketing Consultant **Salary**:£50,359-£62,000 **Benefits**:27 days annual leave + bank holidays, Private Medical (employee only) Flexible Buy in Benefits such as Healthcare, Vision & Dental schemes, Contributory Pension Scheme (Contribution double by Company up to 10%), Caterpillar...

  • Communications & Marketing Officer

    3 months ago

    Peterborough, United Kingdom National Trust Full time

    People who work at the National Trust are as varied as all the places we care for. That's why we look for people from all backgrounds, with a variety of skills and abilities, to help the Trust’s cause. As a Communications and Marketing Officer for Lyveden , you'll be responsible for letting people know about the place, and how they can visit. What it's...

  • Marketing and Communications Director

    4 weeks ago

    Peterborough, Peterborough, United Kingdom hireful Full time

    About the Role:We are seeking a highly skilled and experienced Marketing and Communications professional to lead our marketing and communications efforts. As a key member of our team, you will be responsible for developing and implementing a comprehensive marketing and communications strategy that drives awareness and engagement with our key audiences.Key...

  • Marketing and Communications Director

    3 weeks ago

    Peterborough, Peterborough, United Kingdom hireful Full time

    About the Role:We are seeking a highly skilled and experienced Marketing and Communications professional to lead our marketing and communications efforts. As a key member of our team, you will be responsible for developing and implementing a comprehensive marketing and communications strategy that drives awareness and engagement with our key audiences.Key...

  • Marketing and Communications Director

    3 weeks ago

    Peterborough, Peterborough, United Kingdom hireful Full time

    About the Role:We are seeking a highly skilled and experienced Marketing and Communications professional to join our team as a Head of Marketing and Communications. As a key member of our leadership team, you will be responsible for developing and implementing a comprehensive marketing and communications strategy that drives awareness and engagement with our...

  • Marketing and Communications Director

    4 weeks ago

    Peterborough, Peterborough, United Kingdom hireful Full time

    About the Role:We are seeking a highly skilled and experienced Marketing and Communications professional to join our team as a Head of Marketing and Communications. As a key member of our leadership team, you will be responsible for developing and implementing a comprehensive marketing and communications strategy that drives awareness and engagement with our...

  • Marketing and Communications Director

    7 days ago

    Peterborough, Peterborough, United Kingdom hireful Full time

    About the RoleWe are seeking a highly skilled and experienced Marketing and Communications professional to join our team as a Head of Marketing and Communications. As a key member of our leadership team, you will be responsible for developing and implementing a comprehensive marketing and communications strategy to increase awareness and engagement with our...

  • Marketing and Communications Director

    7 days ago

    Peterborough, Peterborough, United Kingdom hireful Full time

    About the RoleWe are seeking a highly skilled and experienced Marketing and Communications professional to join our team as a Head of Marketing and Communications. As a key member of our leadership team, you will be responsible for developing and implementing a comprehensive marketing and communications strategy to increase awareness and engagement with our...

  • Marketing and Communications Director

    4 days ago

    Peterborough, Peterborough, United Kingdom hireful Full time

    About the RoleWe are seeking a highly skilled and experienced Marketing and Communications professional to join our team as a Head of Marketing and Communications. As a key member of our leadership team, you will be responsible for developing and implementing a comprehensive marketing and communications strategy to drive awareness and engagement with our key...

  • Marketing and Communications Director

    4 days ago

    Peterborough, Peterborough, United Kingdom hireful Full time

    About the RoleWe are seeking a highly skilled and experienced Marketing and Communications professional to join our team as a Head of Marketing and Communications. As a key member of our leadership team, you will be responsible for developing and implementing a comprehensive marketing and communications strategy to drive awareness and engagement with our key...

  • Marketing Communications Specialist

    3 weeks ago

    Peterborough, Peterborough, United Kingdom Lightspeed Broadband Full time

    About UsAt Lightspeed Broadband, we're a dynamic and innovative company that's revolutionizing the way people connect. Our mission is to deliver fast, reliable, and stress-free broadband to homes across the UK.Job SummaryWe're seeking a highly motivated and experienced Marketing Communications Specialist to join our team. As a key member of our marketing...

  • Marketing Communications Specialist

    3 weeks ago

    Peterborough, Peterborough, United Kingdom Lightspeed Broadband Full time

    About UsAt Lightspeed Broadband, we're a dynamic and innovative company that's revolutionizing the way people connect. Our mission is to deliver fast, reliable, and stress-free broadband to homes across the UK.Job SummaryWe're seeking a highly motivated and experienced Marketing Communications Specialist to join our team. As a key member of our marketing...

  • Marketing Communications Specialist

    1 week ago

    Peterborough, Peterborough, United Kingdom LightSpeed Broadband Full time

    About the RoleWe are seeking a highly motivated and experienced Marketing Executive to join our team at LightSpeed Broadband. As a key member of our marketing team, you will be responsible for developing and executing our community engagement strategies, managing our brand presence, and driving customer adoption.Key ResponsibilitiesDevelop and execute...

  • Marketing Communications Specialist

    1 week ago

    Peterborough, Peterborough, United Kingdom LightSpeed Broadband Full time

    About the RoleWe are seeking a highly motivated and experienced Marketing Executive to join our team at LightSpeed Broadband. As a key member of our marketing team, you will be responsible for developing and executing our community engagement strategies, managing our brand presence, and driving customer adoption.Key ResponsibilitiesDevelop and execute...

  • Marketing Communications Specialist

    1 week ago

    Peterborough, Peterborough, United Kingdom Vistry Group Full time

    Job OpportunityWe are seeking a skilled Marketing Coordinator to join our team at Vistry East Anglia, working out of our Peterborough office. As a Marketing Coordinator, you will assist the Marketing Manager in creating and delivering marketing materials and activities that drive customer interest in Countryside Partnerships, increasing sales by attracting...

  • Marketing Communications Specialist

    1 week ago

    Peterborough, Peterborough, United Kingdom Vistry Group Full time

    Job OpportunityWe are seeking a skilled Marketing Coordinator to join our team at Vistry East Anglia, working out of our Peterborough office. As a Marketing Coordinator, you will assist the Marketing Manager in creating and delivering marketing materials and activities that drive customer interest in Countryside Partnerships, increasing sales by attracting...

  • Marketing Communications Specialist

    3 weeks ago

    Peterborough, Peterborough, United Kingdom LightSpeed Broadband Full time

    About the RoleWe are seeking a highly motivated and experienced Marketing Communications Specialist to join our team at LightSpeed Broadband. As a key member of our marketing department, you will be responsible for developing and executing our community engagement strategies across various social media platforms, blogs, and events.Key ResponsibilitiesDevelop...

  • Marketing Communications Specialist

    3 weeks ago

    Peterborough, Peterborough, United Kingdom LightSpeed Broadband Full time

    About the RoleWe are seeking a highly motivated and experienced Marketing Communications Specialist to join our team at LightSpeed Broadband. As a key member of our marketing team, you will be responsible for developing and executing our community engagement strategies across various social media platforms, blogs, and events.Key ResponsibilitiesDevelop and...

  • Marketing Communications Specialist

    3 weeks ago

    Peterborough, Peterborough, United Kingdom LightSpeed Broadband Full time

    About the RoleWe are seeking a highly motivated and experienced Marketing Communications Specialist to join our team at LightSpeed Broadband. As a key member of our marketing team, you will be responsible for developing and executing our community engagement strategies across various social media platforms, blogs, and events.Key ResponsibilitiesDevelop and...

  • Marketing Communications Specialist

    3 weeks ago

    Peterborough, Peterborough, United Kingdom LightSpeed Broadband Full time

    About the RoleWe are seeking a highly motivated and experienced Marketing Communications Specialist to join our team at LightSpeed Broadband. As a key member of our marketing department, you will be responsible for developing and executing our community engagement strategies across various social media platforms, blogs, and events.Key ResponsibilitiesDevelop...