Communications and Fundraising Executive
2 weeks ago
**The background**
Friends of ANCHOR funds additional support for people with cancer or haematological illnesses, including wellbeing initiatives, research and clinical equipment. The charity’s staff team and support are both set to grow significantly, due to the impending opening of The ANCHOR Centre, a new outpatient care facility that will house all treatment services for oncology and haematology patients.
Stewarded by a committee and board of trustees, Friends of ANCHOR functions as a small team of 8 core staff, comprising an office-based fundraising team and a hospital-based wellbeing team. Several further posts within the ANCHOR Unit are funded by the charity.
**The post**
In this period of growth, our communications team has an important part to play as we develop our internal and external communications. This pivotal role has been designed to support the long-term communications and fundraising strategies of Friends of ANCHOR, with the successful applicant also providing support to our fundraisers and playing a crucial part in the success of our in-house events. This double-faceted approach applies to all roles within the fundraising team, which is funded by our founding supporter Balmoral Group, rather than through charity funds. Based within the fundraising office, you will work closely alongside, and reporting to, the Senior Communications Executive, in a fast-paced environment where no two days are the same.
We are looking for a highly creative, energetic and intuitive Executive with a minimum of three years’ experience in a communications-related post. This role may also be suitable for journalists looking to develop a career in third sector communications.
- You’ll be creative, forward-thinking and able to develop ideas to tell Friends of ANCHOR’s stories and create engaging content for digital and print campaigns
- You’ll require very good attention to detail and a hunger for written excellence and ownership
- You’ll work with energy and pace to deliver multi-channel campaigns
- You’ll have an excellent work ethic, able to coordinate and prioritise a varied workload in a busy environment
- You’ll possess excellent communication skills with the ability, confidence and charisma to build rapport with people in all groups
**The key responsibilities**:
- **Communications support**_
- Support the delivery of the charity’s stakeholder engagement and communications strategy
- Develop and draft compelling content for event programmes, press releases, the charity’s Spotlight magazine, and other communication channels, with an ability to distil technical content into concise language suitable for various audiences
- Responsibility for management of the charity’s distribution plan for Spotlight, including volunteer recruitment for distribution and accurate record-keeping of distribution
- Social media content generation (unpaid posts)
- Weekly maintenance of copy and images on the charity’s website and Intranet
- Ensure that activities meet with brand and data guidelines, and that the high professional standards of Friends of ANCHOR are maintained.
- **Challenge Event and corporate fundraising support**_
- Developing and delivering recruitment campaigns to encourage sign-ups to our annual programme of Challenge Events
- Assisting Challenge Event fundraisers with promotion of their efforts through social media and promotional material, and post-event acknowledgement
- Point of contact and relationship management for corporate fundraisers, with support from the Senior Comms Executive
- Timely, personalised acknowledgement of Challenge Event and corporate fundraising support and upkeep of records, including gathering data for quarterly committee report
- **Event support**_
- Crucial support for Friends of ANCHOR’s three major annual fundraising events: Brave, Courage on the Catwalk and Gala Golf Event, and other events that may be introduced
- Communications support for events, including copy writing for event programmes and auctions
- Liaise with relevant suppliers and creative agencies including live performers
- **Merchandise**_
- Maintaining the charity’s online shop hosted through Shopify, including strategic promotion of stock
- Managing inventory and accurately recording stock, including that sold within the ANCHOR Unit
- Managing the sale of merchandise at in-house and affiliated events
- Sourcing new lines of merchandise as an income stream for the charity
- Managing festive fundraising and festive donations
- **Team support**_
- Occasional support to the wider team including online donor care correspondence and wellbeing administrative duties
- Creating and updating in-house artwork using online software Canva
**Why Friends of ANCHOR?**
We’re a small team that shares a strong ambition to do the very best we can. Friends of ANCHOR operates on the ethos that where more can be done, we’re there,from the additional funding that enhances care, through to our app
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