Pr & Marketing Assistant

2 weeks ago


Gloucester Business Park, United Kingdom BLACKFINCH GROUP LIMITED Full time

The key purpose of this role is to manage the firm’s reputation, both proactively and reactively, by monitoring market and competitor activity as well as media appetite and narrative. You will ensure that the positioning of all content is appropriate tothe brand and wider Blackfinch communication strategy.

You will use the media and internal communications to build, maintain and increase brand awareness and consideration. You will be responsible for sourcing, nurturing and maintaining meaningful and productive relationships with the media to ensure maximumcoverage.

**Key Accountabilities**
- Grow the company’s identity in the press and secure a steady stream of press coverage for all areas of the business.
- Build and develop relationships with the media, by sourcing, nurturing, and maintaining meaningful relationships.
- Create and maintain media databases ensuring the integrity and currency of the data.
- Manage day to day press inquiries, liaising with the relevant teams, supplying quick and confident responses.
- Monitor current stories and trends, research industry-related topics, publications, influencers, businesses and key industry bodies.
- Work alongside stakeholders, internally and externally, to create press releases, ensuring their accuracy and that they are released in a timely manner.
- Work alongside stakeholders, internally and externally, to organise and create meaningful media commentary/ interviews.
- Work alongside stakeholders to create engaging internal announcements, keeping the business informed and interested in how we are adapting and evolving in order to thrive.
- Work alongside stakeholders, internally and externally, to create and finalise award submissions.
- Work with the Digital Marketing Manager to ensure PR coverage is maximized through owned digital channels.
- Provide content for internal reporting.
- Undertake any other duties commensurate with this level of position as requested by the CEO, CIO, Head of Distribution and directors.

**Essential Experience**
- Have a minimum of 2 years previous PR experience.
- Have a minimum of 2 years copywriting and proofing.
- Have a minimum 2 years’ experience working in either a professional services or financial services environment.

**Essential Skills & Qualities**
- Strong writing and communication skills with ability to observe tone of voice.
- Possess excellent organisational and time management skills with the ability to achieve and deliver to tight deadlines.
- Have current knowledge of the general financial sector economic and political influences, and a good understanding of socio-political influences on business products.
- Proven experience of working with all stakeholders, both internally and externally, to influence and deliver content as required.

**Essential Qualifications**
- Hold or be working towards a professional PR, Marketing or English qualification.

**Equal Opportunities


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