International Marketing Executive

7 months ago

Wrexham, United Kingdom Charles Owen & Co (Bow) Full time

**About us**

**Position**:International Marketing Executive

**Contract**: Full time

**Working Hours**: 39 hours

**Salary**:£25,000 - £27,000

**Benefits**: Pension, employee discount scheme, learning & development opportunities, cycle to work scheme, free onsite parking, birthday hour, free fruit, gift for milestone birthdays or childbirth, yearly events hosted by our culture committee, monthly treats for performance targets met and 1 hour home early, drinks in the bar for team building rewards, working from home options where feasible once training has been completed.

Industry leading brand in equestrian safety, Charles Owen is offering an exciting new role based in their Wrexham Headquarters. This riding helmet manufacturer with over 111 years of history has seen transformational changes in recent years with new advancements in technology, manufacturing and company culture. We are a company that believes in mutual trust and honesty so we can achieve work of the highest quality. The brand works hard to create an positive and supportive work environment where creativity flourishes. Staff enjoy extra time off for birthdays, as well as company get-togethers, regular training to enhance their skills base and fantastic opportunities for development and growth.

**Introduction to Role**:
As an International Marketing Executive at Charles Owen, you will be responsible for overseeing and executing various marketing activities aimed at promoting our brand and products on a global scale. Reporting into the Head of Product & Brand Development, your role will involve managing international partnerships, organising events, coordinating social media efforts, and working closely with sales teams to achieve targets.

**Main Duties and Responsibilities**:
**Managing International Sponsored Riders**:
Oversee sponsored riders and their orders

Leverage these partnerships to enhance brand exposure internationally

**International Trade and Consumer Shows**:
Project manage and organise participation in international trade and consumer shows

**International Social Media Management**:
Manage international social media channels

Create compelling content when necessary to engage international audiences

**Retailer Marketing Strategy and Support**:
Develop and implement marketing strategies for international retailers

Provide point-of-sale (POS) support and conduct website audits

**International Retailer Visits**:
Travel internationally to visit and support international retailers

**Video and Photoshoots**:
Coordinate and execute international video shoots and photoshoots

**Partnerships and Advertising**:
Liaise with international partners, magazines, and digital advertisers

Book advertising space for upcoming campaigns

**Catalogues and Packaging**:
Manage international catalogues and packaging materials

Coordinate translation of marketing materials as needed

**International Retailer Communications**:
**Meetings and Collaboration**:
Conduct regular meetings and calls with international representatives, agents, and internal staff

Focus on action items raised during sales meetings with specific regions (e.g., NL, FR, BE)

**Collaboration with Sales Team**:
Work closely with the sales team to align marketing efforts with international sales targets and objectives

**Qualifications and Skills**:
Qualification in Marketing, Business, or related field preferable

Proven experience in marketing and brand management

Strong project management skills

Excellent communication and interpersonal abilities

Ability to travel internationally as required

Familiarity with the equine industry is advantageous

This role requires a dynamic individual with a strategic mindset and a passion for driving international brand growth.

If you're ready to take on the challenge of expanding our brand presence globally and driving sales internationally, we'd love to hear from you

Pay: £25,000.00-£27,000.00 per year

**Benefits**:

- Casual dress
- Company events
- Company pension
- Cycle to work scheme
- On-site parking

**Experience**:

- Marketing: 1 year (preferred)

Work Location: In person

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