Social Media Content Creator
2 weeks ago
**Social media content creator**
**Purpose**:
To be the voice of SOHO (and associated group brands) across all social and customer communication channels, positioning the brand as a food led coffee shop and working to make SOHO a way of life.
Managing all customer communication channels, internally and externally across the business in conjunction with the Marketing Dynamo & In-store Communications Manager. Focused on delivery of the marketing plan to support and drive achievement of the SOHO business plan.
**Overview of duties & responsibilities**:
- Monitoring competitor activity to maintain understanding of market position and make recommendations for change to Senior Team.
- Ownership and delivery of the social media strategy through agreed platforms: Instagram, Facebook, TikTok, Twitter, YouTube & LinkedIn.
- Creating engaging content to support key brand messages and engage with our online community.
- Assist in managing the mix of content across channels to hit key content pillars and drive maximum engagement.
- Assist in the execution and on-going optimisation of campaign and channel activity on social media. Regularly reporting plans and results to key stakeholders.
- Develop innovative ideas, engaging content and campaigns to push the brand ahead of competition.
- Undertake research when required to give insights into new or existing markets, new social channels and competitor activity.
- Efficiently handle all complaints and ensure prompt response, analysing the nature of the comments and recommending any opportunity for business improvement to the Senior Team
**Skills & Experience**:
- A passion for social media, a real coffee fan and a love of food are essential
- Skilled and experienced in managing multiple social media platforms (1 year minimum)
- Experience & knowledge of paid social ads
- Experience with analytics tools
- An understanding of influencer marketing
- Strong copywriting skills with an ability to adapt and implement SOHO’s tone of voice
**Salary**: £26,625 (pro rata)
**Location**: Based in Cheltenham but must be able to travel
**Job Type**: Part-time
Part-time hours: 24 per week
**Salary**: £26,625.00 per year
**Benefits**:
- Additional leave
- Company pension
- Discounted or free food
- On-site parking
Schedule:
- Monday to Friday
Ability to commute/relocate:
- Cheltenham: reliably commute or plan to relocate before starting work (required)
**Education**:
- Bachelor's (preferred)
**Experience**:
- Social media marketing: 1 year (preferred)
Work Location: In person
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