Senior Marketing Officer

2 weeks ago


Glasgow, United Kingdom Scottish Qualifications Authority (SQA) Full time

**Directorate**
- Communications

**Business Area**
- Marketing

**Location**
- Glasgow

**Salary range**
- £32,616 - £37,580

**Type of Contract**
- Permanent Contract

**Part Time/Full Time**
- Full Time/'Happy to talk flexible working'

**Workstyle**
- Varied place & hours

**Actual Hours**
- 35

**Closing Date**
- 16/07/2023

**Ref No**
- 5556

The Scottish Qualifications Authority is Scotland’s national awarding and accreditation body. We are trusted to oversee thousands of qualifications that are available in schools, colleges and workplaces, not just in this country, but around the world.

We are looking for a talented Paid Media specialist to join our Marketing and Communications team.

A hands-on role, you will be experienced in managing and optimising all aspects of activity across a variety of paid search and social channels. You will support the development and delivery of the paid media elements of marketing plans and adapting tactics to achieve the best results.

You will be a vital part of the Customer Marketing team but also work across the wider communications directorate to plan and deliver paid media campaigns.

The role requires someone with the technical skills and industry experience to deliver this role.

You will have a passion for this area and will bring energy and enthusiasm to our multi-skilled team.

You must be able to demonstrate experience in:

- Planning and developing Paid Media campaigns (including paid search and paid social)
- Adapting tactical activity across search, social, display, video and other channels
- Using multiple campaign management platforms including (but not limited to) Google Ad Manager, LinkedIn Campaign Manager and Facebook Business Manager
- Managing and optimising successful lead generation campaigns ensuring return on investment
- Reviewing and managing in-house paid media platforms, providing accurate reports and making recommendations
- Marketing automation platforms
- SEO
- Communicating campaign performance across teams and the wider department

You should also have:

- Proven analytical and problem-solving skills, with the ability to analyse and interpret data to draw actionable insights
- Strong interpersonal and communication skills with the ability to communicate with and influence both colleagues and external audiences
- Ability to work to deadlines, manage multiple projects and react quickly to changing business priorities

You must be qualified to SCQF Level 8 or equivalent in Marketing, Advertising or business or equivalent professional qualification eg CIM or IDM, be able to demonstrate relevant skills and experience, or have 2-3 years’ experience in a similar role.

**Desirable**
- Google AdWords or Google Analytics certification
- Working knowledge of Google Analytics and Google Data Studio
- Experience of executing campaigns on Tik Tok and Snapchat
- Experience using social media management tools e.g. Hootsuite, Sendible
- An interest and knowledge in broader digital marketing
- Marketing Automation

You will also role model the behaviours associated with SQA’s values (Trusted, Progressive and Enabling) in order to develop and sustain a productive and positive culture.

SQA offer a fantastic benefits package in return for your talent. These include but are not limited to a career average pension scheme; staff well-being and health assistance programmes; development opportunities and 27 days annual leave in addition to 14 days public holiday.
- Tha Plana Gàidhlig aig SQA agus tha sinn a' creidsinn gu h-àrachdach agus na h-amasan a tha air cur a-mach sa Phlana Nàiseanta don Ghàidhlig._

INDHP



  • Glasgow, United Kingdom University of Strathclyde Full time

    **Salary Range**: £36,024 - £44,263 **FTE**: 1 (35 hours/week) **Term**: Open Contract **Closing Date**: 30/04/2024 The University of Strathclyde is recognised as a leading international technological university. The Recruitment Marketing team is responsible for the global promotion of the University’s to attract high-quality applicants from the UK...


  • Glasgow, United Kingdom Scottish Qualifications Authority (SQA) Full time

    **Directorate** - Communications **Business Area** - Marketing **Location** - Glasgow **Salary range** - £27,295 - £29,795 **Type of Contract** - Permanent Contract **Part Time/Full Time** - Full Time/'Happy to talk flexible working' **Workstyle** - Varied place & hours **Actual Hours** - 35 **Closing Date** - 28/05/2023 **Ref No** - 5448 The...


  • Glasgow, United Kingdom NHS Scotland Full time

    **Marketing and Communications Officer** **Band 5, £30,299 - £37,664 per annum** **37 hours per week, permanent - 2 posts** An exciting opportunity has arisen for two ambitious and dynamic marketing and communications officers to join NHS Golden Jubilee. These hands-on roles will help plan and implement marketing, communication and engagement...


  • Glasgow, United Kingdom Glasgow Life Full time

    Job Description Glasgow Life is looking for an Assistant Digital Marketing Officer to join our in-demand Marketing and Communications team on a permanent part time 21 hour contract. You will be part of a dedicated team which supports Glasgow Life to deliver services across museums, the arts, music, sport, world-class events, festivals, libraries and...


  • Glasgow, Glasgow City, United Kingdom University of Strathclyde Full time

    This post will offer a confident self-starter the opportunity to make a strong contribution to the University's international student recruitment ambitions. With excellent written and verbal communication skills as well as strong business acumen you will represent the University to potential students, counsellors, partners, and sponsors.FTE: ...

  • Vp of Sales

    4 weeks ago


    Glasgow, United Kingdom 2i Testing Full time

    **Location**: Edinburgh or Glasgow (hybrid) **Role type**: Permanent **Hours**:35 hours per week **Who are 2i?** We are a leading software testing and quality assurance consultancy. Since our inception in 2005, we have matured into a thought-leading business that can, and does, support organisations of any sector or size. We have over 200 colleagues...


  • Glasgow, United Kingdom iMultiply Full time

    iMultiply are delighted to be working with a popular community-centred organisation to find a Part Time Temporary Senior Finance Officer, to cover Maternity Leave, for their office based in North Lanarkshire. **The company** This is a well-established organisation which operates in the non-for-profit sector. They pride themselves on having a friendly and...


  • Glasgow Central, United Kingdom Glasgow Life Full time

    Job DescriptionGlasgow Life is looking for an Assistant Digital Marketing Officer to join our in-demand Marketing and Communications team on a permanent part time 21 hour contract. You will be part of a dedicated team which supports Glasgow Life to deliver services across museums, the arts, music, sport, world-class events, festivals, libraries and community...

  • Influencer Marketing

    2 weeks ago


    Glasgow, United Kingdom Serco Plc Full time

    Hybrid working option with a Glasgow City Centre based office Competitive salary plus benefits Full time 37.5 hours per week We have an exciting opportunity for an Influencer Marketing & Social Media Executive to join our team. This unique, high-profile role at Caledonian Sleeper, will develop, plan, and implement a targeted programme of activity with...

  • Marketing Executive

    1 month ago


    Glasgow, United Kingdom Anatomical Concepts (UK) Limited Full time

    **Anatomical Concepts (UK) Ltd. Pioneers of Rehabilitation.** **Every Body Better.** **Marketing Executive** Some people think that having a disability is a barrier, which can’t be overcome. We think differently. Because human-ingenuity combined with human-spirit, can lead to results that are super-human. For over 25 years we’ve built a reputation...

  • Marketing Coordinator

    1 month ago


    Glasgow, United Kingdom CALA Group Full time

    **About The Role**: We are seeking an experienced Marketing Co-ordinator to join the Sales and Marketing team within the West regional business of Cala. This is a permanent, full time, hybrid role based in Glasgow and as part of your role, you will be required to visit Cala sites in the west of Scotland when required. Reporting to the Marketing Manager this...

  • Marketing Coordinator

    1 month ago


    Glasgow, United Kingdom CALA Homes Full time

    **About The Role**: - We are seeking an experienced Marketing Co-ordinator to join the Sales and Marketing team within the West regional business of Cala. This is a permanent, full time, hybrid role based in Glasgow and as part of your role, you will be required to visit Cala sites in the west of Scotland when required.- Reporting to the Marketing Manager...

  • Director of Sales

    4 weeks ago


    Glasgow, United Kingdom Radisson Blu Hotel Glasgow-Sales Full time

    **Director of Sales** - ____________________ **DESCRIPTION** Motivated by the energetic and customer centric role of Sales, with a magnetic personality and passion for driving revenue and growth, you must be able to build strong productive working relationships, have a ‘go-getter’ attitude with the ability to execute new opportunities. An exciting...

  • Marketing Executive

    4 days ago


    Glasgow, United Kingdom Arnold Clark. Full time

    Were looking for a creative and skilled Marketing Executive to join our Marketing team based at our Head Office in Glasgow.With an over 100-strong Marketing team, we keep it all in-house. From working with 26global car brands to promoting exciting employee initiatives we do it all in this department. We give you the freedom and creativity to develop your...

  • Admissions Officer

    1 month ago


    Glasgow, United Kingdom University of Glasgow Full time

    **Job Purpose** **Main Duties and Responsibilities** -4. Manage confirmation processes including updating fields required for statutory and internal reporting and the issue of CAS. 5. Support the Enquiry Team with appropriate detail and data to ensure that applicant enquiries are responded to in a timely fashion using automation where appropriate. 6....


  • Glasgow, United Kingdom MILNBANK HOUSING ASSOCIATION Full time

    **JOB VACANCY: SENIOR HOUSING SERVICES OFFICER** **Position**:Senior Housing Services Officer **Salary**:Point 28 (£38,994) to Point 30 (£41,123) **Contract**:Permanent, Full-Time Position **Hours**:35 hours per week (Mon-Fri, 9am-5pm) **Location**:Dennistoun, Glasgow **Closing Date**:Friday, 31 March 2023 at 12 noon Milnbank Housing Association...


  • Glasgow, United Kingdom Scottish Government Full time

    **Details**: **Reference number**: - 288627**Salary**: - £41,642 - £49,860**Job grade**: - Senior Executive Officer**Contract type**: - Permanent**Type of role**: - Other**Working pattern**: - Full-time**Number of jobs available**: - 1Contents Location About the job **Benefits**: Things you need to know Location - Glasgow, Scotland, G2 8JXAbout...

  • Marketing Executive

    1 month ago


    Glasgow, United Kingdom Barrhead Travel Full time

    Barrhead Travel have an exciting opportunity for a Marketing Executive to join our team at our Head Office in Glasgow City Centre.


  • Glasgow, United Kingdom ACCA Full time

    ACCA is committed to a workplace culture which is inclusive, diverse, human and connected. We're currently looking for a Senior Policy Officer on a permanent basis. This position sits within the Authorisation Policy team, based in our Glasgow Office (hybrid working available). The job The Authorisation team is responsible for administering ACCA's...

  • Admissions Officer

    6 days ago


    Glasgow, United Kingdom University of Glasgow Full time

    **Job Purpose** **Main Duties and Responsibilities** -4. Manage confirmation processes including updating fields required for statutory and internal reporting and the issue of CAS. 5. Support the Enquiry Team with appropriate detail and data to ensure that applicant enquiries are responded to in a timely fashion using automation where appropriate. 6....