Account Planner

1 month ago

London, United Kingdom EssenceMediaCom Full time

Account Planner - Uber

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**Overview of role**

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This is a fantastic opportunity to join the Uber team as an Account Planner working on the Eats side of the business. You'll have the chance to input heavily into the strategic planning and delivery of multiple multichannel campaigns, with a total spend of £53m for the year, and will be given a range of planning responsibilities that will help you grow into an excellent, well-rounded planner.

Aside from this, you'll be part of an extremely strong team who always strive to deliver best-in-class planning work, pushing industry boundaries whilst maximising returns for our clients’ businesses so this is an excellent team to learn and develop in if you are looking to take the next step in your career.

Our clients see us as a true partner, working together to deliver the best results for their business. Therefore, you will need to be happy and confident to spend time in the client’s office and on multiple video calls throughout the week being an extension of their team.

You will manage an exec and their development as part of the role, with support from your line manager, to help you grow your managerial experience.

***

**Reporting of the role**

This role reports to the Senior Associate Director.

**3 best things about the job**
- You will gain experience on one of EssenceMediacom’s marketing-leading clients, and be an intricate part of its success.
- An opportunity to step up into a more senior role and influence media strategy for your client.
- You’ll work with a friendly and ambitious team that prides itself on an inclusive culture.

**Measures of success**

**In three months, you would have**:
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- Become an expert in the basics of your client account and sector.
- Integrated yourself into the Planning team, as well as the Implementation team.
- Joined regular status meetings with the clients and ensuring accuracy of the status sheet for the team.
- Be the lead day to day contact for key clients and Implementation team members.
- Gained understanding of the EssenceMediacom department structure and key figures on the team.
- The ability to effectively contribute to the workload of the team.

***

**In six months, you would have**:

- Built strong, trustworthy client relationships and established yourself as a key day-to-day lead on the account.
- Established yourself as key figure of the team, acting as an invaluable support to your AD/SAD & wider team.
- Built trust within the wider departments i.e., implementational and specialist teams.
- Understood the intricacies of your client’s framework and how we are renumerated across the account.
- Good understanding of the client markets and evolving media landscape - and how to approach briefs and deliver ideal plans to deliver effective results ensuring a balance of brand and performance.
- Identified and implemented improved ways of working.

**In 12 months, you would have**:

- Regularly contributing to wider account and department projects, outside of the day-to-day.
- An expert in the way your clients plan media to best support their business.
- Shown that you understand the competitor landscape and have become a category expert, but can also bring insight from other categories.
- Built a strong relationship with clients and other agencies to become a trusted partner.
- Helped deliver excellent client SLA scores.
- Worked with Clients, other agencies, and marketing Team to deliver award entries.

**Responsibilities of the role**

**1. Growing Our Clients’ Businesses**

Build a strong relationship with your clients and become a trusted partner.

Develop a solid understanding of your client’s business, marketing, and the role media plays.

Work with your SAD and AD to create a ‘Great Work Manifesto’ for your clients.

Be a confident communications planner who demonstrates a clear understanding of our Systems Planning approach and The System (our proprietary Planning tool).

Develop an understanding of digital, data, and marketing technology, and how we use them to drive growth for our clients.

Be the go-to expert in your team for audience and category insight, ensuring all work we develop is evidence based.

Actively participate in ‘Acceleration’ and ‘Stretch’ sessions on your clients, and those within your business group.

Ensure we have a seamless working process between the Comms & Implementation Planning.

**2. Growing Our Business**

Build a clear understanding of EssenceMediacom’s functions and how each specialist area can drive growth for your clients.

Support your BD and SAD in identifying and pursuing additional services opportunities on your clients.

Ensure your accounts are in perfect financial health.

Play an active role in new business pitches (behind the scenes).

**3. Growing Our People**

Oversee the development of the Execs and Planners within your team, supporting your AD in the creation and implementation of Growth Plans and personal training prog

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