Digital Data Strategist

2 weeks ago

London, United Kingdom All Response Media Full time

Role Purpose:
The purpose of this role is to be instrumental in strategic team thinking for data management and manipulation for the agency and specifically within digital media. You will work with the media team but align closely to our Data Science and Systems Developers to help build and develop industry-leading approaches and products to data and measurement.

Key Responsibilities

The nature of All Response Media’s business requires a high level of flexibility, common sense and attention to detail. While the specific content of your role is clearly defined, this may evolve over time and needs a proactive, hands-on approach to duties.

You won’t lead a team but will be responsible for coordinating teams and understanding the cost and resource implications with any initiative you are owning and driving.

Your key responsibilities will include:
Clients
- Client-leading on 2-3 significant clients - lead and direct tech strategy especially around future-proofing clients’ infrastructure for a cookieless future
- Develop and drive technology-led roadmaps that incorporates ARM solutions
- Ensure their technical and data architecture is fit for purpose and, more importantly, opening up more efficient digital media opportunities.
- Build on existing cross media models and initiatives, ensure clients are on board with our methodology

Agency
- Bridge between media and technology
- Futureproof ARM and ARM clients technology strategy to ensure we are leading from the front and delivering best practice
- Understand the capabilities and potential of a data lake such as Snowflake and how that can play a part into our data strategy
- Deployment of Snowflake infrastructure into client-centric data-strategies.
- Drive ARM’s digital tech stack development and direction including the digitisation of ARMalytics
- Input where relevant and required to improve digital process efficiency across the agency
- Creating standardisation of and best-in-class digital reporting and visualisation.
- Develop viewpoint and approach for measurement across digitalising media such as Podcasts, BVOD and digital OOH
- Integrate Data Science into Digital Analytics with the help of the Head of Data Science
- Work closer with key technology and media partners to understand and shape our approach to technology and data

**Core Skills and Competencies**:
**Adaptability, flexibility and mobility**

You will be responsive and adaptable to change and new information. Show willingness to modify approaches in order to meet goals and continuously improve yourself as well as the business. Ensure you have the equipment that you require to carry out your job efficiently e.g. materials, tools, transport.

**Attention to Detail**

You must demonstrate your ability to provide accurate information, ensuring it is in a usable format and delivered in a timely fashion to whoever requires it. The work you deliver should be of a high standard with no need for checking. You should put methods in place to ensure you do not overlook things e.g. checklist and calendar. Ensure that at all times you follow policies and procedures e.g. Health & Safety.

**Communication**

You need to demonstrate exceptional communication skills, instilling confidence in others with regard to your knowledge, competency and ability to deliver. Learning how and when to adjust your language and delivery dependant on the needs of your audience is a key to your success. Identify timings and channels of communication to ensure that you are listened to and understood. Assertive but fair communication with colleagues is essential as is learning the ability to be diplomatic for the good of All Response Media as a whole. You need to be watching those around you and learning from them. We don’t expect you to know everything - but we do expect you to ASK if you are in any doubt.

**Energy, determination and work rate**

You should be dedicated to your work and show motivation. You must be proactive, productive and meet your goals. If you are unmotivated, have low moral or any personal problems which are affecting your work, you should inform your manager, who will be able to support and advise you.

**Numeracy**

Show your ability to handle numbers including addition, subtraction, multiplication, division and percentages. Demonstrate your ability to gather and compile statistical data in various formats, and analyse, interpret and present the data in a clear way.

**Problem-solving and decision making**

You must show the ability to identify issues and required actions to rectify them. Demonstrate understanding of the cause of the problem and determine appropriate information. Show a clear and logical method to solving problems.

**Team working and developing others**

You are expected to demonstrate the ability to actively contribute to ideas and tasks in a proactive manor. Demonstrate cooperation, respect and appreciation for other members of the team’s ideas and input.

**Technical**

Yo

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