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Touring Marketing Executive

3 months ago

London, United Kingdom Boiler Room Full time

**WHO WE ARE**

Everything we do is rooted in the energy of the club culture and its ability to bring people together. Open dancefloors; where music, ideas and people meet.

Boiler Room started with a webcam taped to a wall, broadcasting from a warehouse in London, opening a keyhole to the city's underground. DIY at it's finest; raw uncut and homemade.

As an independent music platform and cultural curator, we remain true to that history. Connecting club culture to the wider world, on screen and irl through parties, film and video.

Since 2010 we have built a unique archive featuring over 4,000 performances by more than 5,000 artists spanning 150 cities, enabling everyone regardless of where they live to enjoy the freedom it stands for.

**OUR WORKPLACE**

Our remit is to platform music in new ways - sound on for the voices and stories of the fringes of the mainstream.

Boiler Room fosters a diverse and inclusive working culture and we ensure that everything we do is always in line with our manifesto. No matter our location, role or status within the company, we focus on working together to achieve the same vision.

Diversity is more than a commitment at Boiler Room — it is the foundation of what we do. All Boiler Room events and workplaces are inclusive spaces, enjoyed by everyone regardless of race, religion, nationality, ethnicity, physical ability, gender identity or sexual orientation. As an equal opportunities employer, we strongly encourage all those who are suitably qualified for the role to apply; particularly womxn, POC, differently-abled and LGBTQI people.

**PURPOSE OF THE ROLE**

To promote ticketed & editorial events across three global territories (including ticketed brand partnerships) through strategic campaign planning and execution of creative marketing campaigns.

**MAIN DUTIES**
- Promotion of all ticketed & editorial events in given territories (including brand partnerships)
- Execute paid marketing plans for Boiler Room campaigns and partnerships across Facebook and YouTube
- Liaise with Boiler Room's external event partners to plan and implement marketing campaigns for all festivals and events.
- Create Social Media Plans for broadcasted events
- Manage content capture for Instagram stories at broadcasted events
- Create animated overlays for each event and brief to Instagram Story manager
- Work with design and film team to develop creative assets
- Handle all internal ticket activity via DICE (Boiler Room's parent company)
- Schedule / post all related event social media content to Boiler Room's platforms
- Report ticket sales every Wednesday before 10:30am to the wider touring team
- Give clear updates in the weekly touring meeting on events you're managing

**WHO YOU ARE**
- Self starter with a drive to learn and perfect new skills.
- Passionate and knowledgeable about electronic music, club culture and music trends in both local and international scenes.
- Experienced with marketing; including digital advertising, data strategy & social media strategy
- Knowledgeable of Facebook Business Manager and its tools
- Excellent grammar and written communication skills with an ability to adapt tone and voice to various audiences
- Up to date with the latest social media best practises and technologies
- Knowledgeable on Facebook, Twitter, Tik Tok, YouTube, LinkedIn, Instagram and other social media best practises
- Understanding of SEO and web traffic metrics
- Knowledgeable of reporting for social media campaigns

**EXPECTATIONS**
- Demonstrable passion and understanding of the Boiler Room brand and vision
- Be focused and in line with achieving your department's quarterly objectives
- Facilitate inter-departmental collaboration as well as supporting your team across a variety of projects with different timelines and urgency
- Be proactive
- Attend a variety of meetings, including project-specific stand-ups, weekly department planning and company-wide updates, managing your time wisely
- Be adaptable and ready to work in a fast-paced environment
- Participate in a personal development programme and peer review

**SKILLS**
- Communicate effectively in verbal and written English
- Excellent computer proficiency, specifically Microsoft Word & Excel and Google Drive
- Present and discuss ideas clearly, and to help translate concepts to the wider team in a detailed and methodical manner
- Ability to work autonomously and with initiative
- Expert knowledge of Facebook Business Manager and it's tools

**KNOWLEDGE**
- Be an expert in your field
- Demonstrate an understanding of best practices in your field
- Demonstrate an understanding of latest industry standard including;
- Trends
- tools and software
- appropriate national and international standards
- Be open to training and development

**ATTITUDE**
- Be a brand ambassador for Boiler Room; ensuring everything you do at Boiler Room is in line with our manifesto and vision
- Be open to feedback from your team to benefit personal/project